Instagram is focused on giving better conversation experiences within the platform. It enabled an “Add Yours” sticker, customized link stickers, quick reply stickers, and reshare stickers. Today, Instagram is working on new reaction stickers.
New Reaction Stickers
A recent tweet of Alessandro Paluzzi, a mobile developer & reverse engineer, shows that Instagram is working on new reaction stickers. The tweet shows the “fire” and “love” emoticons. But reactions may include anger, haha, like, sad, wow, etc. Reaction stickers can be added to Instagram Reels and Stories.
Instagram is working on new reaction stickers as of 11 January 2022.
Implications for Marketers:
Instagram’s new reaction stickers can be a great way for marketers to boost engagement in the platform. These quick and ready visuals can liven up Reels and Stories and even make their moods clear.