Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the rocket domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /www/socialstandcom_764/public/wp-includes/functions.php on line 6114
Twitter Acquires the Sphere Group Chat App - Social Stand

Twitter Acquires the Sphere Group Chat App

Twitter is currently improving its conversation and messaging tools. Recently, it is testing tweet reactions, tweetstorm, and Twitter ads on comments. It also enabled leaving a conversation option and safety mode to limit unwelcome interactions. Today, Twitter acquires the Sphere group chat app.

Sphere

Sphere” is a group chat app that created a global brain by connecting experts through group chats. Twitter’s acquisition of such an app is to strengthen connections among communities. Currently, under testing, the platform aims to add Sphere’s “Zen Flow” system as a group chat feature of Twitter Communities. The platform will also use Sphere’s advanced algorithms to reformat its communities’ insights.

Twitter acquires the Sphere group chat app on 20 October 2021.

Implications for Marketers: 

As Twitter acquires Sphere, marketers should look forward to a better messaging experience on Twitter. It is worth being on top of such updates to strengthen a brand’s Twitter strategy.

Reference: https://blog.sphere.me/sphere-has-joined-twitter-e7127cfe0467?gi=8ebd1e5401d8

If you find this post useful, please share to your friends.

Share to friends

WhatsApp
Facebook
LinkedIn
Email

Related posts

Join Our Newsletter

Join our newsletter to receive the latest updates and market tips.