Instagram Expands Access to Reels Templates

Instagram Expands Access to Reels Templates

Instagram Reels are the most appealing TikTok app competitor. They are video remixes that last up to 90 seconds. The platform even introduced Montage, a tool to turn Stories into Reels. Today, Instagram expands access to Reels templates.

Instagram Expands Access to Reels Templates

Instagram started testing the Reels templates last April. It was initially available to a selected number of users. Today, Instagrammers will be seeing the “templates” option on their Reels camera. It allows users to select a Reel’s format based on popular trends. Reels templates will take the user on a step-by-step process to easily create a similar Reel.

Instagram expands access to Reels templates on 05 July 2022.

Implications to Marketers:

As Instagram expands access to Reels templates, it gives marketers a handy way to create Reels ads and promotions. Brands that run out of creativity can get inspiration to upload more engaging clips.

Reference: https://twitter.com/ahmedghanem/status/1544223698856599552

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