It’s now easier to post WordPress content on Twitter. Recently, Twitter has been rolling out new updates on the app. It seems that the platform is now back on the race to innovate with other social networks.
Twitter’s May 2020 Updates
Included on its May 2020 updates are:
- Customized List Headers
- Dedicated Alt-Txt button for images
- New Conversation Settings to restrict user reply
- Tweet Composer to save and schedule Tweet drafts
Twitter’s June 2020 Updates
Among its June 2020 new features are:
Posting from WordPress to Twitter
Using Tweetstorm, you can directly publish a blog post from WordPress as a single tweet or thread. The process is vice versa. WordPress users should first link their accounts to Twitter. Once connected, click the Jetpack icon on the upper right-hand corner of the header menu in their blog post. It allows for sharing the content on Twitter. Nothing will be left behind. If the text is too long for a single tweet, they’ll be divided into multiple tweets as a thread. A list block will also be tweeted as a list. Images and videos will also be included in the thread.
WordPress adds the option to publish blog posts on Twitter as of 13 October 2020.
Implications for Marketers:
The new option to publish a WordPress blog post on Twitter is an excellent way to amplify content marketing in the platform. Marketers can use such as the strategy to increase discovery and engagement on their blog contents. By linking a brand’s blog content to tweets, they can actively connect to their followers both in Twitter and WordPress. That’s hitting two birds in one.