Twitter Spaces has gone a long, long way! Spaces are live audio rooms serving as a Clubhouse clone. The platform made them available to everyone last October 2021. People can now listen to a Space room outside the Twitter platform. Today, Twitter expands the recording of Spaces to all Android and iOS users.
Spaces hosts can now record and replay live audio chats on both Android and iOS. It was initially tested on selected iOS users. Simply tap the “Record Space” button when starting to have your live audio in public playback for 30 days.
Twitter expands the recording of Spaces to all Android and iOS users on 13 January 2022.
Implications for Marketers:
As Twitter expands the recording of Spaces, it allows Spaces hosts and marketers to repurpose such content. This is to maximize engagement and reach.