Here is good news for all Instagrammers! Instagram enables adding moderators during live streams. Such a feature has long been requested even though one could add up to 3 guests on an IG live broadcast.
Live streamers only need to tap the three dots in the comment bar to add moderators. The system will suggest accounts. But a live streamer can still choose and search a specific account. Once added, a live stream moderator can:
- Remove viewers from the live stream
- Report comments
- Turn off comments for a specific viewer
Instagram enables adding moderators during live streams on 13 March 2022.
Implications for Marketers:
Chat moderators can definitely help make IG live streams better. For marketers, it can support any live shopping event and boost viewer connections plus engagements.