Facebook Rolls Out New Creative Effects on Messenger Desktop

To bring the holiday spirits to the Messenger desktop, Facebook rolls out new creative effects. Before this, Facebook integrated the Messenger App on Instagram and WhatsApp., The platform has also added new tools on the app. These include Go Live, Page Inbox, polls, and screen sharing.


The new creative effects consist of a variety of new AR effects, filters, and 360 backgrounds. They’re the first-ever creative effects of such kinds added on Messenger desktop.

You can choose between these AR holiday effects:

  • Christmas Elf
  • Christmas Tree Hat
  • Festive Lights
  • Golden New Year
  • Grumpy Yeti
  • Santa’s Lap
  • Snow Day
  • Winter Village

New Holiday Stickers are also added such as:

  • “Bye 2020″ & “New Year’s Eve” Stickers 
  • Christmas Stickers
  • Hanukkah with Dreidel Stickers

Facebook rolls out new creative effects on Messenger Desktop effective 16 December 2020.

Implications for Marketers:

Marketers can take advantage of the new creative effects on Messenger desktop. They can liven up ads and campaigns when you’re creating a branded content using your computer or laptop.

Reference: https://messengernews.fb.com/2020/12/16/tis-the-season-for-new-holiday-ar-effects-and-filters-for-messenger-desktop/


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