AR

Snapchat Spearheads the Obama Portraits Tour

Snapchat Spearheads the Obama Portraits Tour

Snapchat now focuses on improving augmented reality (AR). After celebrating its annual lens fest, the platform launched an AR Shopping Gallery. It also advanced its AR try-on through ComplexCon. Today Snapchat spearheads the Obama Portraits Tour. In collaboration with the Los Angeles County Museum of Arts (LACMA), Snapchat unveils the story of the Obama Family …

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Meta Plans to Build Stores to Showcase AR and VR Devices

Meta Plans to Build Stores to Showcase AR and VR Devices

Recently, Facebook has been in the spotlight after announcing a company name change. It is part of the platform’s rebranding strategy. During the company’s annual Connect Conference held this 28th of October, it announced the new name as Meta, a Social Tech Company. This is in line with the Metaverse Project to handle the platform’s …

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Facebook Launches $100 Million Creator Fund for VR

Facebook Launches $100 Million Creator Fund for VR

Facebook now focuses on virtual reality (VR). The platform started innovating new VR business tools such as the “Horizon Workrooms.” They are virtual rooms where members of a team can collaborate in real-time. A new Oculus 2 VR Headset is also coming that allows VR ads. Today, Facebook launches a $100 million Creator Fund for …

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Pinterest Introduces Search by Hair Pattern

Pinterest Introduces Search by Hair Pattern

Here’s another shopping innovation from Pinterest! This time, the platform focuses on maximizing inclusion. Today, Pinterest introduces “Search by Hair Pattern.” It is the first-ever advancement in beauty search results. Before the said update, Pinterest has launched innovations such as AR try-on for makeup brands and eyeshadows, and virtual car test drives. Pinterest is aware …

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Facebook Applies for an AR Hat Patent

Facebook Applies for an AR Hat Patent

Augmented Reality (AR) has always been an important part of innovation in Facebook. After changing its AR/VR team’s name into Reality Labs, the platform has rolled out significant AR features. These include AR video calls, multi-participant live streaming, Smartwatch, and video cropping. Today, Facebook applies for an AR hat patent. Founders Legal, a corporate and …

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