Last Christmas, Instagram hosted a series of holiday pop-ups. These are live shopping events scheduled for the holidays. As Instagram live hits the spotlight, the platform continuously enhanced
Snap chatters love browsing for products and shopping online. To make shops more accessible and fun, Snapchat enables shopping lenses. These catalog-powered shopping lenses will allow brands and
Twitter is also set to level up the TweetDeck experience. It is an app to manage multiple Twitter accounts. Last 15th of January, Twitter previews a new and
Twitter aims to help brands and businesses thrive within Twitter communities. The platform rolled out new analytic tools and the flock feature for collaboration. It also published a
The implementation of Apple’s IDFA and new privacy policy guidelines has greatly affected social media analytics. Today, social media platforms need to rely more on first-party data. As