The implementation of Apple’s iOS 14.5 has significantly impacted ad targeting. Apple’s IDFA needed a device user’s permission to allow data tracking. As predicted, most users opt out.
Every social media platform is set to ramp up business during the holidays. Google, for one, has been introducing new features and tools for the holiday season. First
Google now plays a big role in the creator economy. Not only on YouTube does it add new features and tools. But the platform itself is advancing content
After the controversial implementation of Apple’s IDFA, Google is slowly changing its analytics. It is to conform with the absence of 3rd party tracking. First, it added new
Google is the largest search engine in the world. It is also the number 1 most visited site globally. Currently, the platform allows text and voice searches. Today,