Blogs

Google Expands the Testing Period of Its Privacy Sandbox
Since the implementation of iOS 14.5, Apple IDFA has significantly affected ad targeting among social media platforms. It results in eliminating 3rd party data tracking

YouTube Introduces a Creator Safety Center
In 2020, the Black Lives Matter movement returned to the national headlines after the murder of George Floyd. Their protest made significant changes on social media

Adam Mosseri Explains the Latest Changes on Instagram
Instagram continues to pivot this year. Recently, the platform is embracing change as TikTok is huge. It began sharing video posts on the Reels tab. It also

Meta Introduces a Music Revenue-Sharing Program
Many social media platforms launch ad revenue programs for advertisers, brands, and creators. It aims to encourage them to stay on the platform while earning

Twitter Tests Hashtag Discovery in Communities
The core of social media networks are people sharing common interests. That is why Facebook, Instagram, LinkedIn, Twitter, etc., focus on nurturing groups. Twitter launched

Twitter Tests Status Indicators
Twitter is the number one go-to platform for trending conversations. That is why the platform focuses on strengthening connections. It enabled collaborative tweets, custom timelines,