One big focus of Twitter today is harnessing the power of conversations to boost eCommerce solutions. Twitter Official Partner Program is the platform’s answer to such a need. It helps brands and businesses better shape advertising through brand monitoring, marketing insights, and trends across social media channels. Last September, the platform added 7 more companies. Today, Twitter’s official partner program adds three new companies.
Twitter’s official partner program adds three new companies:
- Cision, a global PR & marketing solutions firm
- Khoros, a digital engagement platform
- Synthesio, an Ipsos company that focuses on AI
The addition totaled Twitter’s official partners into 16 companies.
Twitter’s official partner program adds three new companies on 28 March 2022.
Implications for Marketers:
The expansion of Twitter’s official partner program means bringing more best-in-class technology solutions for marketers. Brands can tap into a broader pool of expertise to partner with on their tweet strategies.
Reference: https://business.twitter.com/en/blog/twitter-official-partner-program-new-partners.html
