After the implementation of Apple’s IDFA, Google focuses on harnessing first-party data. First, it has updated its search algorithm for content ads. Then, it introduced topics API, a
One big focus of Twitter today is harnessing the power of conversations to boost eCommerce solutions. Twitter Official Partner Program is the platform’s answer to such a need. It
Pinterest witnessed a membership decline in 2021. From 459 million MAU in 2020, it was down to 431 million MAU. To win back creators and members, the platform relaunched its