YouTube

YouTube Tests New Promotion Tab

YouTube Tests New Promotion Tab

YouTube wants to make it easier for people to run ads and campaigns. The platform introduced new CTV ad solutions, product tagging, and Shopify partnerships. Today, YouTube tests a new promotion tab. The current test is a simpler end-to-end workflow in YouTube Studio. Instead of Google Ads, the new promotion tab on the content page allows buying ads for quick …

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YouTube Adds New Creative Tools to Community Posting

YouTube Adds New Creative Tools to Community Posting

If creators are the heart of YouTube, communities are the heartbeat. The platform introduced a guided policy experience for more respectful interactions and lowered the eligibility threshold for community posting. Today, YouTube adds new creative tools to community posting. YouTube’s Ads Policy Manager, Conor Kavanagh, announces the update in YouTube’s weekly news flash. Beginning the …

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YouTube Enables Shorts on CTV

YouTube Enables Shorts on CTV

YouTube wants to boost viewing vertical videos. That is why the platform now focuses on improving CTV ad solutions and vertical video ads. Today, YouTube enables Shorts on CTV. YouTube Shorts are 60-second vertical music clips like TikTok. They have been a hit among mobile users. As YouTube aims to boost vertical video usage, it now enables viewing …

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YouTube Podcasts Go Live

YouTube Podcasts Go Live

They say audio marketing is the new future. That is why YouTube also ventured into audio ads and podcasts. Today, YouTube Podcasts go live. The link YouTube․com/podcasts has been under construction since March. Today, it goes live as a tab on the Explore Page alongside Fashion & Beauty, Gaming, Learning, Live, Music, Movies & Shows, News, Sports, and Trending. Users …

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YouTube Introduces New CTV Ad Solutions

YouTube Introduces New CTV Ad Solutions

YouTube’s CTV or Connected TV allows users to watch TV and videos via Smart TVs, gaming consoles, and other Internet-connected devices. It now has around 5 million subscribers. That is why many brands and businesses invest deeply in CTV offerings and video ads. Today, YouTube introduces new CTV ad solutions. YouTube’s new CTV solutions in …

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