Tiktok

Instagram Introduces Reels Templates

Instagram Introduces Reels Templates

It was in August 2020 when Instagram launched Reels. Instagram Reels are a 60-second music video that imitates TikTok clips. As it becomes the main competitor of the TikTok app, the platform wants to equip creators with a tool similar to customizable Stories templates. Today, Instagram introduces Reels templates. Reels templates allow creators to recreate Reels. …

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Instagram Adds Text to Speech and Voice Effects on Reels

Instagram Adds Text to Speech and Voice Effects on Reels

Instagram now focuses on the power of audio. The platform is continuously enhancing the audio features of Reels. It enabled audio functions, audio search, and audio tab. To boost discovery, it introduced Collab, a partnership option for IG posts. Today, Instagram adds text to speech and voice effects on Reels. Audio and sounds are the …

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YouTube Tests Direct Access to Shorts

YouTube Tests Direct Access to Shorts

YouTube is ramping up Shorts. Recently, it partnered with Ed Sheeran for a Shorts campaign. YouTube Shorts is a clone of Tiktok. It features a 60-second vertical clip with music. Last September, it celebrated its 1st anniversary. The platform also expanded the $100 million Shorts funding to more countries. To boost further discovery of the feature, YouTube …

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Ed Sheeran Promotes YouTube Shorts

Ed Sheeran Promotes YouTube Shorts

YouTube has been leaning toward popular musicians as it advertises Shorts. YouTube Shorts are 60-second vertical music clips like TikTok. With a $100 million Shorts fund to incentivize creators, the platform also expanded the TikTok clone to more countries. As it celebrated Shorts’ 1st anniversary last September, YouTube launched a Shorts video campaign entitled “I’ll …

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