Live Shopping

YouTube Presents Beauty Festival 2022

YouTube Presents Beauty Festival 2022

YouTube has long been working on live events. During the 2022 IAB Newfronts, the platform hosted the latest trends in entertainment media. Last March, the platform launched go live together and live shopping. Today, YouTube presents “Beauty Festival 2022.” YouTube’s Beauty Festival 2022 will be live on the 16th of June at 4:00 PM PST via …

YouTube Presents Beauty Festival 2022 Read More »

Instagram Announces Valentine’s Day Live Shopping

Instagram Announces Valentine’s Day Live Shopping

Live Shopping is a hit on Instagram! First, the platform launched a 10-day shopping event around September 2021. Then, the platform launched a series of holiday pop-up live streams during the Christmas holidays. As live shopping continues to be a trend, Instagram announces Valentine’s Day live shopping event. Instagram Valentine’s Day Live Shopping Appearances Actress …

Instagram Announces Valentine’s Day Live Shopping Read More »

Instagram Launches “Holiday Pop-Up” Live Shopping

Instagram Launches “Holiday Pop-Up” Live Shopping

Calling all Instagrammers! Cozy up with hot chocolate and get ready with your jammies! Instagram launches “Holiday Pop-Up” live shopping from the 7th to the 15th of December. This looks like Part 2 of the 10-Days Live Shopping that the platform hosted last September.  Instagram’s “Holiday Pop-Up” live shopping event highlights a curated selection of …

Instagram Launches “Holiday Pop-Up” Live Shopping Read More »

YouTube Launches “Holiday Stream and Shop”

YouTube Launches “Holiday Stream and Shop”

The consumption of live videos continues to rise. Many Youtubers are falling in love with live streaming. Last July, the platform started testing live stream shopping. It also enabled live steam chat polls and trailers. During the advertising week in New York, it formally introduced live shopping events. Today, YouTube launches “Holiday Stream and Shop.” …

YouTube Launches “Holiday Stream and Shop” Read More »

Join Our Newsletter

Join our newsletter to receive the latest updates and market tips.