Google

Google Introduces a Google Tag Manager

Google Introduces a Google Tag Manager

Great changes are coming to cookie tracking. Even though Google extended its Privacy Sandbox testing, it has already updated its privacy policy. Yet, the platform needs to maintain its ad revenue. So, Google experimented with a shopping experience scorecard. Today, Google also introduces a Google tag manager. Google tag manager is a privacy-centric measurement revolving …

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Google Expands the Testing Period of Its Privacy Sandbox

Google Expands the Testing Period of Its Privacy Sandbox

Since the implementation of iOS 14.5, Apple IDFA has significantly affected ad targeting among social media platforms. It results in eliminating 3rd party data tracking with users opting out of such service. Google introduced the privacy sandbox as a solution to removing tracking cookies. Today, Google expands the testing period of its privacy sandbox. Google’s …

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Google Makes Ads Creative Studio Available to All Businesses

Google Makes Ads Creative Studio Available to All Businesses

YouTube houses different ads for advertisers and creators to earn revenue. These include audio ads, CTV ads, and display & video 360 ads. Last November 2021, the platform began testing an Ads Creative Studio for media professionals. Today, Google makes Ads Creative Studio available to all businesses. Google Ads Creative Studio allows the creation of …

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Google Offers Discounts and Prizes for Small Businesses

Google Offers Discounts and Prizes for Small Businesses

Every year, Google celebrates International Small Business Week with new tools. Recently, the platform updated its financial product and services policy. Today, Google offers discounts and prizes for small businesses. Exclusive Product Discounts In celebration of small biz week, Google is currently offering exclusive discounts to small businesses. These include: $130 off a Chromebook 40% …

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