One unique feature of YouTube is CTV or Connected TV. Through a monthly subscription offering, it allows viewers to watch TV videos on gaming consoles, mobile devices, Smart televisions, web browsers, and other internet-connected devices. Recently, the platform expanded video ads to free TV. They give US viewers access to 100 new movies and shows every week. Today, YouTube …
Digital and linear TV are now converging as YouTube joins the Upfronts. This is right after the platform has received an MRC award for brand safety distinction. Every mid-May each year, TV networks will show their shiniest new toys. This year, YouTube hit the TV spotlight by showcasing its key moments on TV and in …
The YouTube Movies & Show team opens up new ways for YouTubers to enjoy their classic TV favorites. Today, YouTube enables free TV with video ads. It means that people can now enjoy streaming full seasons of TV for free on YouTube. YouTube’s CTV or Connected TV allows viewers to watch TV videos on gaming …
YouTube has been reporting immense growth in 2021. The platform reported a $28.8 billion ad revenue last year. Recently, YouTube CEO Susan Wojcicki announced the platform’s top 2022 priorities. Today, YouTube shares a look at its 2022 focus. Chief Product Officer Neal Mohan shares a look at YouTube’s 2022 focus. These include innovations for creators, …
YouTube is set to help advertisers reach more people and monetize their content. The platform made ads available in shorter YouTube videos. It expanded the availability of Super Chat and Super Stickers to more regions. It even lowered the eligibility threshold for community posting. Today, YouTube expands video ads to CTV. YouTube’s Connected TV (CTV) …
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