Recently, LinkedIn algorithmically suggested posts to boost engagement and relevance. Now, LinkedIn has recently announced the expansion of its company commitments, which include a series of initiatives aimed at promoting diversity, equity, and inclusion on the platform. The new commitments build on LinkedIn’s existing efforts to create a more inclusive and equitable platform for its users.
Among the new initiatives, LinkedIn has pledged to invest $25 million in skills development programs for underrepresented communities, expand its efforts to hire diverse talent, and create a new mentorship program for Black professionals.
LinkedIn has also committed to expanding its content policies to remove hate speech, harassment, and misinformation from the platform. This includes taking action on hate speech and harassment directed at the LGBTQ+ community, which LinkedIn has identified as a priority area.
In addition to these initiatives, LinkedIn has also launched a new feature called “Ask For a Referral,” which allows job seekers to request a referral from their network connections for job opportunities. This feature aims to promote networking and increase access to job opportunities, particularly for underrepresented communities.
Overall, LinkedIn’s expanded company commitments demonstrate its commitment to promoting diversity, equity, and inclusion on the platform. By investing in skills development, expanding its hiring efforts, and removing hate speech and harassment, LinkedIn aims to create a more inclusive and welcoming platform for all users.
LinkedIn’s company commitments expand to more surfaces for greater impact on 21 April 2023.
Implications to Marketers:
LinkedIn’s expanded company commitments can provide marketers with new opportunities to connect with diverse talent and audiences, demonstrate social responsibility, and create a safer and more inclusive marketing environment.