LinkedIn Enables Product Listing on Profiles

LinkedIn Enables Product Listing on Profiles

LinkedIn is now ramping up to strengthen eCommerce. Recently, the platform added new eCommerce tools to business profiles. These include showcasing a link and a newsletter button. It also enabled service listing. Today, LinkedIn enables product listing on profiles.

LinkedIn Enables Product Listing on Profiles

The new product listing allows businesses to add products under the “Experience” section of a LinkedIn business profile. It will feature links that direct users to product pages. To add a product list, companies need to first list it as a service.

LinkedIn enables product listing on profiles as of 08 June 2022.

Implications to Marketers:

LinkedIn product listing is a great way to boost brand discovery. It will give marketers more opportunities to highlight a brand’s expertise.

Reference: https://necrolounge.com/linkedin-adds-product-listings-on-profiles-new-engagement-options-to-build-your-brand-presence/

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