Last week, Elon Musk bought 9.2% of Twitter stocks. As Twitter’s biggest shareholder, his first tweet is about the tweet edit button. Musk was one of the earliest users of the Clubhouse app. He was also a controversial figure in social media. After buying around $3 billion of Twitter shares, Elon Musk raises more questions on Twitter.
First, Elon Musk polled his followers if they want to have a tweet edit button. CEO Parag Agrawal retweeted the poll noting its impact and importance. Second, Musk noted that most of Twitter’s top accounts post very little content and rarely tweet. Third, he said that everyone who signs up for Twitter Blue should get an authentication checkmark and should not see ads. Fourth, Musk raises another poll if Twitter headquarter in San Francisco should be converted into a homeless shelter since no one shows up.
Elon Musk raises more questions on Twitter as of 10 April 2022.
Implications for Marketers:
As Elon Musk raises more questions on Twitter, the platform looks set for a major shake-up. Marketers should wait and see for a better Twitter experience.
