Creators are the heart of every social media platform. That is why Twitter continuously updates its creator tools. The platform expanded payment options for tip jars. It also updated Super Follow. Today, Twitter updates its creator dashboard.
Twitter’s new creator dashboard is designed to help creators better understand how they earn from the platform. It displays separate insights for different income streams such as Super Follow and ticketed Spaces. The dashboard also shows an overall performance tracker for creators to stay on top of their performances. Twitter’s new creator dashboard is currently available to US creators with at least 10k followers who have recently participated in Super Follow and ticketed Spaces. The version is also initially available for Twitter iOS.
Twitter updates its creator dashboard on 09 March 2022.
Implications for Marketers:
Twitter continuously adds monetization options and tools to lure creators in using the app. For marketers, the new creator dashboard can help them better understand the performance of each ad.