Video Marketing

Bernie Wong on How Marketers Will Use Video in 2021

On 3 March 2021, Bernie Wong, the owner and founder of Social Stand Limited, was featured on Linda Pophal’s article on Information Today titled “How Marketers Will Use Video in 2021”. Video has been a popular content format on social media over the past few years, and it is predicted to keep rising in popularity …

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Bernie Wong x Ming Pao: Upgrading the Web Live Marketing Strategy

Hosting live broadcasts has become one of the most effective ways to market a brand and engage with audiences online. That’s why on 18 December, 2020, Bernie Wong, the owner and founder of Social Stand Limited, teamed up with Ming Pao to discuss the potential of hosting a live broadcast and how brands and businesses …

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Study Shares New Insight into Rising Video Trends

MAGNA Global, in association with Snap Inc. and IPG Media Lab, conducted a new study on how users consume videos. They’ve found that shorter ads are becoming more effective to get messages across, which could spell a difference for how marketing strategies are implemented. They analyzed over 7,700 responses from various video campaigns to see …

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Bernie Wong x Kaplan Discover 2020: 5 Tips for a Great Livestreaming Video

On 2 December 2020, Bernie Wong, owner and founder of Social Stand Limited, hosted a webinar for Kaplan as part of Kaplan Discover 2020: Embracing The New Normal. His webinar was titled, “5 Tips for A Great Live Streaming Video, How Brands Could Leverage Social Commerce for Business Rebound”, and it covered three main topics: …

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Google Working on Tool to Convert Static Assets to Video

On 29 October 2020, Google announced that it is testing out a new process that will allow brands to create videos from static website content. This will make it easier for brands to produce their own video content.  This new process is called URL2Video. This process will extract static assets from a website and use …

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