Spotlight

Snapchat Launches the “Spotlight Challenge”

Snapchat Launches the “Spotlight Challenge”

Snackable videos are getting popular these days! There were Instagram Reels, TikTok, and YouTube Shorts. Snapchat launched a similar short-form clip via Spotlight. Together with a $1 million creator funding, the multi-messaging app enabled a Spotlight creator kit. Today, Snapchat launches the “Spotlight Challenge.” Snapchat’s Spotlight Challenge offers Snap chatters to win $250 to $25k cash …

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Snapchat Enables New Spotlight Tools

Snapchat Enables New Spotlight Tools

Remember Snapchat’s Spotlight? They are video snaps that last for 4 to 60 seconds. Launched in November 2020, Spotlight is a TikTok clone like Instagram Reels, Twitter Fleets, and YouTube Shorts. For its next stage of development, Snapchat enables new Spotlight tools today.  A new Creator Kit for Spotlight will allow developers to publish a Spotlight clip directly …

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Snapchat Adds Public View Counts to Spotlight Clips

Snapchat Adds Public View Counts to Spotlight Clips

Short-form video clips have dominated social media platforms today. Spearheaded by TikTok in 2016, billions of people engage in entertaining music videos with a minute or less in length. Instagram created “Reels”, Snapchat launched “Spotlight”, and YouTube introduced “Shorts.” Today, Snapchat adds public view counts to “Spotlight” clips. Snapchat launched “Spotlight” last 23 November 2020. …

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Snapchat Launches Video Snaps via Spotlight

Snapchat Launches Video Snaps via Spotlight

TikTok has taken over Gen ZERS and the millennials. It’s the number one most downloaded app with 2 billion downloads worldwide as of April 2020. No wonder, social media platforms have launched similar versions of these short music video clips. Instagram launched Reels. Twitter launched Fleets. YouTube launched Shorts. Today, Snapchat launches video snaps via …

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