Shops

Product Tags

YouTube Tests Product Tags on Video Clips

Digital shops or eCommerce websites are on the rise. They have been overtaking brick-and-mortar stores due to lockdowns and social distancing. In 2021, 2.14 billion are expected to buy goods and services online. To keep up with the phase, social media networks have added features to make online shopping easier. Facebook and Instagram launched “Shops” …

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Drops Trends on Instagram Marketing

For years, street brands have been using an excellent marketing tactic – Drops. Drops are time-restricted releases of limited-edition products. Such a technique creates excitement and a sense of urgency among followers making it effective in driving conversion. With the recent exposure of Reels on Instagram’s main feed, Drops trends on Instagram marketing. Drops have …

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Facebook Introduces Social Good for Business Site

Christmas is a season of giving. For Facebook, it’s a critical time in supporting social good. In the late part of November, the platform kicked off  “Giving Tuesday.” It’s setting aside Tuesdays to support fundraising for a greater cause. Today, Facebook introduces the Social Good for Business Site. A recent Facebook survey showed that 28% …

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