Shops

Facebook Adds Product Recommendations and Shops in Groups

Facebook Adds Product Recommendations and Shops in Groups

Facebook Groups are the heart of the platform’s community. They allow a more authentic interaction among users. In the past months, Facebook enabled new admin and group tools for a new group messaging experience. But things have greatly changed because of the COVID-19 pandemic. Gone are the days of printed catalogs and infomercials. Today, Facebook …

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Instagram Publishes a Holiday Shop Guide

Instagram Publishes a Holiday Shop Guide

The holiday spirit is around the corner. Social media platforms are now ramping up with their ad strategies. Snapchat, for one, launched an early holiday resource hub. Facebook published a Christmas marketing guide. It also provided holiday tips and tools. Twitter also rolled out holiday marketing tips. Today, Instagram publishes a holiday shop guide. It …

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Facebook Encourages Direct Traffic to Shops

Facebook Encourages Direct Traffic to Shops

Physical stores are out, online shopping is in. The COVID-9 pandemic has significantly changed the way people shop today. Last June, Facebook’s CEO announced the platform’s next level of eCommerce push. These include shop ads, visual search, and WhatsApp ads. Today, Facebook encourages direct traffic to Shops. Tony Christensen, an eCommerce ad expert, shared a …

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Facebook Provides New Holiday Tips and Tools

Facebook Provides New Holiday Tips and Tools

September marks the beginning of the holiday season. That is why Facebook recently published its 2021 Christmas Marketing Guide. Studies showed that 1 out of 3 online shoppers discover new products during holidays via Facebook and Instagram. To further help brands and businesses, Facebook provides new holiday tips and tools. Build a Strong Foundation Through …

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Product Tags

YouTube Tests Product Tags on Video Clips

Digital shops or eCommerce websites are on the rise. They have been overtaking brick-and-mortar stores due to lockdowns and social distancing. In 2021, 2.14 billion are expected to buy goods and services online. To keep up with the phase, social media networks have added features to make online shopping easier. Facebook and Instagram launched “Shops” …

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