Pinterest witnessed a membership decline in the last quarter of 2021. From 459 million MAU, it was down to 431 million. As Pinterest Presents 2022 is coming, the platform is set out to give a good performance report. It celebrated Black History to invite more participation from black creators. Today, Pinterest launches the Hebrew language for pinners.
Pinterest has noted that there are now 55 million idea pins in Hebrew. To make it easier for people from all over the world to get fresh ideas in the Hebrew language, it is now adding it as an option for users. To enable the Hebrew language on Pinterest, simply go to the “Language & Region” setting on your Android or iOS phone and set “Hebrew” as default. The Pinterest app will then show the default language as Hebrew.
Pinterest launches the Hebrew language for pinners on 01 March 2022.
Implications for Marketers:
As Pinterest launches the Hebrew language for pinners, it is now available in 38 languages. This is a good option for marketers to better promote a brand, product, or service using local languages. It can bring deeper and more connections with the target audience.