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Snapchat Launches Multi-Format Delivery

Snapchat Launches Multi-Format Delivery

Snapchat is keen on leveling up its holiday marketing strategies. Recently, the platform rolled out a campaign lab, holiday resource hub, and my places on Snap maps. Today, Snapchat launches “multi-format delivery.” Multi-format delivery allows marketers to purchase all Snap multi-video formats in one cohesive set, which they could optimize towards a central objective. These …

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Instagram Tests Re-Share Stickers for Stories

Instagram Tests Re-Share Stickers for Stories

Over the past few months, Instagram has discouraged sharing of original Stories. That is why they tested the re-share stickers for such a feature. Stories have come a long way now with 500 million people tapping into its power daily. Twitter also now allows sharing Stories on tweets. Today, Instagram tests reshare stickers for Stories. …

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Facebook tests displaying stories comments in public

Facebook tests displaying stories comments in public

Facebook Stories have come a long way now. They are a feature where Facebook can share a photo or video that disappears within 24 hours. Since its launch in 2017, brands and businesses have tapped into the power of this feature to boost awareness and engagement. Around 6 months after its launch, Facebook released customizable …

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