Last year, Snapchat focused on enhancing its AR and sound tools. The platform enabled advanced AR try-on, new AR lenses, and sound library expansion. Today Snapchat adds new ways to snap. To kick off the new year, Snapchat adds a slew of new messaging features to make chats more fun and expressive. Bitmoji Reactions These …
Snapchat now focuses on improving augmented reality (AR). After celebrating its annual lens fest, the platform launched an AR Shopping Gallery. It also advanced its AR try-on through ComplexCon. Today Snapchat spearheads the Obama Portraits Tour. In collaboration with the Los Angeles County Museum of Arts (LACMA), Snapchat unveils the story of the Obama Family …
Consumer packaged goods occupy a lot of snap ads. They are the main reason why Snapchat introduced a multi-delivery ad format. With AR try-on and food scan, snap ads have surely helped CPG marketers. Today, Snapchat reports ROI for CPG ads. CPG Companies Use Snapchat to Grow For better snap ads insights, Snapchat uses Market …
Snapchat celebrates Spotlight’s 1st anniversary! A Spotlight is a video snap that mimics Instagram Reels, TikTok clips, and YouTube Shorts. Recently, the platform launched a Spotlight Kindness Challenge for the best Spotlight creatives showing acts of helping others. Snapchat maintains the privacy of its users as Spotlight is designed to be private. However, such content can gain distribution by showcasing them on …
Are you on for another Spotlight challenge from Snapchat! A Spotlight is a video snap that mimics Instagram Reels, TikTok clips, and YouTube Shorts. Last October, Snapchat offered prizes for the best Spotlight creatives. Today, Snapchat launches the Spotlight Kindness Challenge. Snapchat’s Spotlight #KindnessChallenge teams up with Kim Kardashian West and Kris Jenner to inspire people to …
Snapchat Launches the Spotlight Kindness Challenge Read More »
Join our newsletter to receive the latest updates and market tips.