DigitalMarketing

Facebook Launches New Features for Public Figures

Facebook Launches New Features for Public Figures

On 10 September 2019, Facebook posted a blog about new features for public figure pages of the platform. The update aims to help public figure pages to reach new audiences, engage with fans, earn money, and receive protection from abuse. Reach New Audiences Collaborative Stories The social media platform is testing having multiple public figures …

Facebook Launches New Features for Public Figures Read More »

Instagram Testing Shopping Posts as Paid Ads

Instagram Testing Shopping Posts as Paid Ads

Instagram has started testing its new feature by letting some brands use their organic shopping posts as paid ads with Ads Manager. The tests started on 9 September 2019. This is in line with Instagram’s plan of improving the shopping experience of users in their platform. Following the success of organic shopping posts from Instagram’s …

Instagram Testing Shopping Posts as Paid Ads Read More »

YouTube’s ‘Four Rs’ Balancing Openness and Responsibility

YouTube’s ‘Four Rs’ Balancing Openness and Responsibility

On 27 August 2019, YouTube CEO Susan Wojcicki released a blog post detailing the video site’s goal of preserving openness through responsibility. She introduced the “four Rs” standing for Remove, Raise up, Reduce, and Rewarding. This details the approach YouTube will be taking towards responsibility for their content. With this approach, the video site hopes …

YouTube’s ‘Four Rs’ Balancing Openness and Responsibility Read More »

Instagram’s IGTV Updates Giving Creators More Options and Better Experiences 

Instagram’s IGTV Updates Giving Creators More Options and Better Experiences 

On the 4th week of August 2019, Instagram released three updates to its video platform, IGTV. The updates aim to give creators more options and freedom for previews, video length, and hashtags. Cropping Previews and Thumbnails The video upload process remains the same except for the “Post a Preview” option. Now users have the option …

Instagram’s IGTV Updates Giving Creators More Options and Better Experiences  Read More »

Join Our Newsletter

Join our newsletter to receive the latest updates and market tips.