Meta, formerly Facebook, never gets tired of livening up the holidays. Recently, it introduced Spark AR Go, a hub for AR effects. Then, it added group effects on messaging. Meta adds new holiday effects to Messenger.
Meta’s new holiday effects include holiday emojis, soundmojis, and AR effects. It aims to add fun this Christmas season:
- In partnership with Ashley Strong, a beauty influencer, users can magically freeze their screen as their open their mouths and start to breathe shiny and sparkling snowflakes.
- New word effects like Happy Hanukkah, Happy Kwanzaa, and Merry Christmas with related emojis can flood your holiday greetings.
- Users can also light up their year-end parties with 2022 Cheers and Happy New Year emojis.
- While a Christmas tree or gift soundmoji features a holiday song.
Meta adds new holiday effects to Messenger on 22 December 2021.
Implications for Marketers:
Meta’s new holiday effects to Messenger are great ways for marketers to connect with their clients and prospects in a festive way this holiday.