2020 has been a hard year for everyone across the globe, so many are happy that the end of the year is near. However, it would also do to reflect on what had happened throughout the year and see their full impacts. That’s why on 7 December 2020, Facebook released its overview of the year that passed titled ‘2020 Year in Review and Top Pop Culture Moments’.
2020’s events would certainly have major impacts on the coming years, and these have been highlighted by Facebook’s latest overview.
As per Facebook:
“2020 will forever be known as the year that changed us all. While we’re excited to close the chapter on 2020 and head into 2021, we want to share some of the ways people used our products to make this year a little less lonely, and feel a bit more connected. No matter where in the world you live, the shared experiences of 2020 brought us together, even while we were apart – and we hope our Year in Review will give you a glimpse into some of those moments.”
Facebook outlined its key takeaways from the year that passed into 6 main points:
- Icons
- Social Awakening
- COVID-19
- Global Politics
- Environmental Causes
- Faith & Community
You may view the full infographic here.
Implications for Marketers:
This overview may help guide marketers and brands when it comes to their strategies in the next year. While the year may be over, the repercussions are certainly not and may continue to persist even through the next year. It would do well to be prepared.
References:
https://about.fb.com/news/2020/12/2020-year-in-review/