開網店前諗清楚： 你的動機是什麼 ？
April 28, 2021
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全球在肺炎疫情的陰霾下，人們都會盡量減少外出，避免人群聚集，不少人都會選擇轉用網上購物平台，造就很多網店的生意都逆市跑贏。如果想開網店，又應該怎樣起步呢 ﹖
Digital Marketing
「社交平台移民潮」
April 27, 2021
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Facebook在成立早期僅屬於朋友之間的互動，但現時逐步發展成為數碼廣告頻道，演算法的出現能夠按照用戶的喜好提供內容，令用戶更能投入其中，與內容提供者有更多的互動。Facebook亦同時靠著其演算法向目標客戶精盡地投放廣告。不過近年Facebook就因為投放提供太多廣告，以及私隱度不夠透明而引起不少用戶不滿。
Which KOL Should You Choose for Brand Marketing?
April 21, 2021
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This was a question thrown to a colleague by one of our clients selling health products. Our company has been regularly managing the social media
Facebook Adds New Features in Business Suite
April 19, 2021
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The year 2020 has brought more people and businesses online. Today, 55% of businesses use digital tools to connect to their customers. Online catalogs, shops,
A Preview of Tiktok’s eCommerce Ads
April 15, 2021
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TikTok is now seeking to increase its revenue potential via eCommerce. Initially, the app was launched for fun and entertaining short video clips. With its