On 18 November 2020, Bernie Wong, owner and founder of Social Stand Limited (branding and digital marketing agency), will be part of a keynote panel for Branding 360, a virtual event dedicated to getting to the heart of branding. The event will have 8 insightful sessions and will have 15 expert speakers who have years of experience in their chosen field. Over 200 delegates are expected to attend.
This is what the event page says about Branding 360:
“Branding 360 is a two-day immersive virtual experience for busy marketing and branding professionals who want to do their job right and do it spectacularly. This is a no-BS, no-beat-around-the-bush, deep-dive into branding strategies and steps you can actually use to get your brand into top shape for 2021 and beyond.”
Bernie Wong will be part of the keynote panel as a moderator for the session titled “Brand favoritism: the advantage for evolving brands”. He will be joined by Alice Leung, branding lead for Accenture Interactive, Charles Hung, CEO & Executive Director of Blue, Rohini Behl, Marketing Director for Fonterra, and Sarah Mathews, Group Head of Destination Marketing APAC for Tripadvisor. Together, they will be discussing how to win and dominate the market using brand psychology, the secrets to ensure that your brand is your customers’ favorite, and the power of brand congruence.