

Retail Digital Marketing During Change: A Customer-Journey Playbook
A practical retail digital marketing during change framework with implementation steps, measurement and lessons from a real engagement.


A practical retail digital marketing during change framework with implementation steps, measurement and lessons from a real engagement.


The demand for live broadcasts among social media is rising. This year, live streaming is expected to reach $70 billion in revenue. Twitter launched “Live” videos in 2016.


A recent corporate training session on eCommerce conducted a thorough study on what it takes to optimize the impact of an online store’s product description. Aside from listing


Around 500 million people use Instagram Stories daily. Such momentary posts that disappear after 24 hours have received a lot of engagements. Right now, Instagrammers can respond to


After the controversial implementation of Apple’s IDFA, Google is slowly changing its analytics. It is to conform with the absence of 3rd party tracking. First, it added new