Day: July 15, 2020

Facebook Expands Access to Fan Support and Adds New Ad Tools

Now, more than ever, everyone’s transforming into online connections. Facebook has seen an increase in Live and Video streaming. This is how advertisers and creators create meaningful communities. As such, Facebook expands access to fan support and adds new ad tools. Facebook made subscriptions and Stars available to a qualified Page. Fan subscriptions allow users …

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Facebook Ads Can Now Target Consumers Based On Shopping Habits

The new Facebook Ads features aims to help brands zero in on their respective audiences. eCommerce has seen a boom over the past few months, and social media platforms have been finding new ways to better their services to keep up with the fast-growing eCommerce phenomenon. Facebook recently added a few new Custom Audience creation …

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Instagram Tests Out Its Shop Features Globally

Avid Instagram users may have already spotted these new additions into the platform. Instagram has been trying to find the best place to put in its “Shops” tab, which probably explains why the buttons in the app have recently been moving from place to place. Likewise, it has been trying to make the platform into …

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Marketing Content Should be Different on Facebook and Instagram

Before, we have mentioned the competition between Facebook and other social media platforms. We came up with the idea that regardless of the competition, a brand needs more exposure. It’s to reach out to various viewers. There should be unique content made for different platforms. However, most of the time, only famous brands would have …

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