Online Shopping

Pinterest Expands “AR Try-On” for Eyeshadow

Online shopping has significantly changed today. With lots of technology innovation and trends, it makes it easier for people to find the right product they are looking for. In June 2019, Google started testing AR try-on with Mac cosmetics. By December 2020, it officially launched such a shopping innovation with added partners including Black Opal, …

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Google Enables AR Try-On Shopping Tools

Augmented reality (AR) and virtual reality (VR) have been the recent focus of tech developers. They have a growing demand for gaming, marketing, and the workplace. As such, two of the biggest names in the digital world have made their move to introduce wearable computing. Apple will be releasing its AR glasses by early next …

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Facebook Provides Tips to Optimize Holiday Marketing Campaigns

Christmas is coming! That’s why on 16 November 2020, Facebook shared a few tips for businesses who are looking to make the most out of the holiday season using their online selling platforms. Data giant Deloitte is projecting a 25-30% increase in eCommerce sales during the holiday season as more consumers are looking to shop …

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