The Importance of a Brand’s Online Presence
October 8, 2020
After the height of the COVID-19 pandemic, eCommerce has risen significantly. It saw a 32% growth between April and June 2020. BOPIS (Buy Online, pick up in-store) rise
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Facebook Uses CLARA to Improve Community Standards Enforcement
October 5, 2020
Facebook has seen the ability of AI to help them fight the misuse of data. Among fake Facebook accounts, 99.5% are taken down before users report them. AI
New Video by Facebook for Tips on Branded Content and Stories Ads
October 1, 2020
On 17 September 2020, Facebook posted a video about new insights for creating effective branded content and ads on Stories. Facebook’s creative team also offered some tips and
Facebook Integrates Messenger and Instagram Direct
September 30, 2020
A lot of progress was made by Facebook in its effort to enhance and unite its messaging apps. First off, it launched Messenger Rooms – joinable group video calls
Facebook Limits Attribution Model for Conversion Ads to 7 Days
September 29, 2020
As part of Facebook’s aim to deliver value to both the brands and its users, it continuously focuses on enhancing privacy and security. On 11 June 2020, the