Instagram 增粉要明白的道理
製作Instagram帖文時，最基本要配備一張美圖美照。現時很多網店在營運Instagram時，會使用迷你攝影棚拍攝出白地或純色背景的產品照，此類照片雖可突出產品的細節，但其實並不適合用於社交媒體。
Day: January 7, 2021
TikTok Adds LiDAR AR Effect for iPhone 12 Pro Users
Nowadays, augmented reality (AR) is getting a lot of focus among social media platforms. Digital overlays and tools are becoming popular. There are around 1.96 billion estimated AR mobile users in 2021. With such popularity, no wonder, AR will be a new strategy in marketing. To join the bandwagon, TikTok adds the LiDAR AR effect …
TikTok Adds LiDAR AR Effect for iPhone 12 Pro Users Read More »
Facebook Tests Visual-Focused Post Composer
Facebook has been rolling out several visual tools in the past months. They enabled creative effects on Messenger desktop, motion effects for photos, and vanish mode on Messenger. Such updates seem to be minor for brands and businesses, but they shouldn’t be taken for granted. This goes the same as Facebook tests a visual-focused post …
Should I Open a MeWe Account for My Brand?
MeWe is not a new social media platform. It was launched in 2012. In terms of functions and interface, you could probably say it’s a Facebook copycat. Frankly speaking, there’s nothing noteworthy about the platform, not until now. Today, MeWe Suddenly Became Popular Thanks to Donald Trump! Trump was miserable because of the algorithms of …
The Rise of Lo-fI Video on Instagram
The COVID-19 pandemic has slowed down many businesses. Brands started adopting cost-efficiency measures. Small businesses pivoted to creating content using mobile devices. While large businesses partnered with influencers to connect to their audiences on social media. The result – the rise of Lo-fi videos on Instagram. Lo-fi means low fidelity. A lo-fi video is a …
