Knowledge

Being a Big Brand Is Not Necessarily an Advantage

Google and Facebook have had big headaches lately. Apple’s privacy measures have not only caused a few companies to make noise. Users have also been more sensitive about privacy issues. They threaten to abandon large corporates if they do not comply with their demands. Large companies like Google are forced to add Apple’s mandatory privacy …

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Digital Marketing Is the Epitome of Endless Learning

Digital Marketing Is the Epitome of Endless Learning

At many job seminars, when asked whether digital marketing is easy, I would respond with a resounding “No”! If “easy to do” and “good work” are defined as having a fixed scope and being able to leave work on time, digital marketing does not fulfill either of these. Marketing agencies operate OT day in and …

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