Engagement

Snapchat Shows How AR Enhances the Purchase Journey

Snapchat Shows How AR Enhances the Purchase Journey

Snapchat recently applied for a patent on 3D avatar animation. With new AR tools like catalog-shopping lenses and image processing, Snapchat shows how AR enhances the purchase journey. Consideration With AR, brands and businesses can personalize the shopping experience. As AR makes a difference among shoppers, 80% consider AR branding. Conversion People in the middle …

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Giraffe Lists the 5 Essential Pinterest Metrics to Track

Giraffe Lists the 5 Essential Pinterest Metrics to Track

Pinterest is a visual search engine. With 459 million monthly active users, it has always been a critical part of digital marketing. With Pinterest idea pins, shops, and TV, there are lots of ways to promote products and services among pinners. Today, Giraffe lists the 5 essential Pinterest metrics to track.  To better grow a …

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