WhatsApp

A 2020 Review of Social Media and Messaging Platforms

The year 2020 has been a tough year for everyone. The lockdown and social distancing measures brought about by the COVID-19 pandemic have affected businesses and lives. Yet, it also has some positive effects. It allowed families to get closer together while staying inside their homes. It also accelerated the growth of eCommerce among social …

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WhatsApp Moves Its Privacy Policy Update to 15 May 2021

Recently, Privacy Policy is becoming a major concern among social media platforms. Around June 2020, Apple announced using IDFA on its iOS 14 operating system. This brought about controversies and disputes as many businesses are against the said privacy policies. As such, Apple delayed the use of IADF by 2021. A similar scenario happens to …

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You Can Now Shop on WhatsApp in the Era of Social Commerce

In 2020, many brands and retailers have taken advantage of the trend to open online stores. Others have listed themselves on mega shopping platforms as a means to put their products to the market and expand their online sales channels. WhatsApp has officially launched its WhatsApp carts shopping feature to have another look at online …

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WhatsApp Updates Its Privacy Policy

Recently, WhatsApp users are receiving an in-app notice about its updated privacy policy and terms. This move aims to keep up with the app’s integration with Facebook. WhatsApp updates its privacy policy to mandate Facebook’s data sharing.  There are three key updates on WhatsApp’s privacy policy: How WhatsApp processes your data How businesses can use …

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WhatsApp Introduces “Carts” for Easier Shopping

WhatsApp is building up tools that ease business-to-consumer connections. The platform added new business features such as catalogs, QR Codes, Shop button, and Stickers. They have also expanded the use of Facebook Pay in other regions. Today, WhatsApp introduces “Carts” for easier shopping. Carts allow WhatsApp users to browse business catalogs, choose as many products …

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