Marketing without Facebook and Google
July 20, 2021
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Rumors were circulating that Facebook and Google might pull out of Hong Kong. Upon hearing this, marketers were all very anxious – as if the
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How Much Do You Love Big-Box Stores?
July 15, 2021
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The influence of the young generation should not be overlooked. Even Kenny Tak Bun Wong has broken with the conventional TVB and moved to a
eCommerce Insights from Buying a Can of Coke
July 9, 2021
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“I’ve set up my online store. How can I increase sales next?” Recently, many clients asked for help in conducting the next phase of marketing
A Million-Dollar Class on Customer Personas
July 6, 2021
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Every brand has probably gone through the process of creating “Customer Personas.” For most, this would have been conducted before the launch of a brand
Instagram Affiliate Marketing Is Nothing New
June 29, 2021
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Affiliate marketing has been very popular on Amazon for a while now. It is used by Amazon’s wide range of products. For example, you may