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Snapchat 推出“廣告經理活動優化”認證 - 社交立場

Snapchat 推出“廣告經理活動優化”認證

Snap 引入了學習中心,以幫助創作者提高他們的 AR 和電子商務技能。記住 阿卡迪亞?這是 Snapchat 的 增強現實實驗室 與合作夥伴關係 WPP.怎麼樣 快速對焦?它是成為認證 Snapchat 營銷人員的中心。今天,Snapchat 推出了“廣告經理活動優化”認證。

Snapchat 廣告課程

Snapchat Ads Manager 廣告活動優化認證

Snapchat Ads Manager Campaign Optimization 認證是一項基於實踐的培訓,涉及一系列針對相關行業示例的動手練習。這是 Snap Focus 提供的第二門課程。第一門課程是 Snapchat Ads Manager Campaign Activation 認證

課程目標

新課程涉及 5 條路徑,旨在優化 Snapchat 廣告管理器的全渠道結果。其中包括以下課程目標:

  • 構建自定義報告並監控性能以確定優化 
  • 通過業務幫助中心和在線聊天獲得廣告支持
  • 識別和解決不良活動 
  • 通過調整廣告投放設置提高活動效率
  • 為未來的活動使用拆分測試和交付洞察

認證徽章

課程結束後,Snapchat 將頒發 Ads Manager Campaign Optimization 認證徽章。那就是如果你以80%以上的分數通過在線測試。每個課程目標需要 10 分鐘才能完成,而考試需要一個小時。 

Snapchat 推出“廣告經理活動優化”認證 2021 年 11 月 3 日.

營銷人員的行動方案: 

Snapchat 的 Ads Manager Campaign Optimization 認證值得營銷人員嘗試。它可以讓品牌更好地了解 Snapchat 廣告。隨著越來越多的 Snap 聊天者,現在 3.06億, Snap 廣告肯定可以提高品牌轉化率、發現率和參與度。

#Pinterest 商業模式

資料來源:
: https://forbusiness.snapchat.com/blog/ads-manager-campaign-optimization

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