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Instagram 在應用程序上更新並推出商業工具 - 社交立場

Instagram 在應用程序上更新和啟動業務工具

目錄
增長洞察
關於你的故事
年齡門控
靈活的配置文件顯示
輔助收件箱

2019 年 12 月 20 日，Instagram 宣布推出新功能和更新。這五個新的更新和功能可以讓企業控制偏好和監控活動。

Instagram 在應用程序上更新和啟動業務工具
來源：Instagram

增長洞察

對於增長洞察，品牌可以檢查哪些帖子獲得了參與度，這可能會提高關注率。品牌還可以了解每天或每週的追隨者變化。

關於你的故事

Instagram 使企業和品牌能夠查看故事提及或標籤的聚合視圖。品牌和企業可以將洞察力視為一個故事。

年齡門控

企業可以在他們的 Instagram 頁面和發布的內容上設置年齡限制。企業或品牌可以設置全球年齡限製或特定國家/地區的年齡限制。

靈活的配置文件顯示

Instagram 推出了一項新功能，企業或品牌可以在其 Instagram 頁面上顯示或隱藏其聯繫方式和類別。

輔助收件箱

企業可以查看他們收到的消息的兩個收件箱（一般和主要）。這是企業組織和查看消息的一種方式。
對品牌營銷人員的啟示
品牌營銷人員可以使用增長洞察力和關於您的故事來了解他們的品牌在社交媒體中的表現。這樣，他們可以創建可能增加參與度的內容。
#數位創作者是什麼

資料來源：https://business.twitter.com/en/blog/must-have-twitter-lists.html
https://business.instagram.com/blog/new-and-updated-tools-for-businesses/

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