{"id":8288,"date":"2021-04-22T08:00:39","date_gmt":"2021-04-22T00:00:39","guid":{"rendered":"https:\/\/social-stand.com\/?p=8288"},"modified":"2021-04-20T12:25:21","modified_gmt":"2021-04-20T04:25:21","slug":"facebook-will-shut-down-its-analytics-by-30-june-2021","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/facebook-will-shut-down-its-analytics-by-30-june-2021\/","title":{"rendered":"Facebook \u5c07\u65bc 2021 \u5e74 6 \u6708 30 \u65e5\u95dc\u9589\u5176\u5206\u6790\u529f\u80fd"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u5728 1<\/span><span style=\"font-weight: 400;\">\u82f1\u77f3<\/span><span style=\"font-weight: 400;\"> 4 \u6708\u7684\u4e00\u5468\uff0cFacebook \u767c\u5e03\u4e86\u4e00\u9805\u91cd\u8981\u516c\u544a\uff0c\u5f15\u8d77\u4e86\u54c1\u724c\u3001\u4f01\u696d\u548c\u71df\u92b7\u4eba\u54e1\u7684\u4e00\u81f4\u597d\u8a55\u3002 Facebook \u5c07\u95dc\u9589\u5176\u5206\u6790\u529f\u80fd <\/span><a href=\"https:\/\/www.facebook.com\/business\/help\/966883707418907\"><span style=\"font-weight: 400;\">2021 \u5e74 6 \u6708 30 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">.\u9019\u4f7f\u4ed6\u5011\u53ea\u6709 3 \u500b\u6708\u7684\u6642\u9593\u4f86\u5c0e\u51fa\u548c\u4fdd\u5b58\u6578\u64da\uff0c\u7136\u5f8c\u624d\u95dc\u9589\u3002<\/span><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u63db\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u63db<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/social-stand.com\/zh\/facebook-will-shut-down-its-analytics-by-30-june-2021\/#Facebook_Analytics\" >\u81c9\u66f8\u5206\u6790<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/social-stand.com\/zh\/facebook-will-shut-down-its-analytics-by-30-june-2021\/#Other_Facebook_Business_Tools\" >\u5176\u4ed6 Facebook \u696d\u52d9\u5de5\u5177<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/social-stand.com\/zh\/facebook-will-shut-down-its-analytics-by-30-june-2021\/#Implications_for_Marketers\" >\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/a><\/li><\/ul><\/nav><\/div>\n\n<h3><span class=\"ez-toc-section\" id=\"Facebook_Analytics\"><\/span><b>\u81c9\u66f8\u5206\u6790<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Facebook <\/span><a href=\"https:\/\/www.republicworld.com\/technology-news\/apps\/why-is-facebook-analytics-going-away-what-is-facebook-analytics-feature.html\"><span style=\"font-weight: 400;\">\u5206\u6790<\/span><\/a><span style=\"font-weight: 400;\"> \u662f\u4e00\u500b\u5f37\u5927\u7684\u96c6\u5408 <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-sheds-light-on-new-consumer-behavior-insights\/\"><span style=\"font-weight: 400;\">\u6d88\u8cbb\u8005\u884c\u70ba\u6d1e\u5bdf<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-shares-insights-into-its-most-reached-posts\/\"><span style=\"font-weight: 400;\">\u8a2a\u554f\u6700\u591a\u7684\u5e16\u5b50<\/span><\/a><span style=\"font-weight: 400;\">\uff0c \u548c <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-provides-details-on-traffic-source-insights\/\"><span style=\"font-weight: 400;\">\u6d41\u91cf\u4f86\u6e90<\/span><\/a><span style=\"font-weight: 400;\">.\u4f7f\u7528\u9019\u6a23\u7684\u5de5\u5177\u53ef\u4ee5\u5e6b\u52a9\u54c1\u724c\u767c\u73fe\u7528\u6236\u5982\u4f55\u8de8\u591a\u500b\u6e20\u9053\u9032\u884c\u4ea4\u4e92\u548c\u53cd\u61c9\u3002\u5f9e\u90a3\u88e1\uff0c\u54c1\u724c\u53ef\u4ee5\u8ddf\u8e2a\u4ed6\u5011\u5728 Facebook \u4e0a\u7684\u89c0\u773e\u7684\u8a55\u8ad6\u3001\u559c\u6b61\u3001\u5206\u4eab\u548c\u89c0\u9ede\u3002\u9019\u4e9b\u898b\u89e3\u6709\u52a9\u65bc\u5b8c\u5584\u696d\u52d9\u6230\u7565\u4e26\u5145\u5206\u5229\u7528\u793e\u4ea4\u7db2\u7d61\u3002\u6b63\u5982\u5ba3\u5e03\u7684\u90a3\u6a23\uff0cFacebook \u5c07\u5728 2021 \u5e74 6 \u6708 30 \u65e5\u4e4b\u524d\u95dc\u9589\u5176\u5206\u6790\u3002\u5728\u4e0a\u8ff0\u65e5\u671f\u4e4b\u524d\uff0c\u4ecd\u7136\u53ef\u4ee5\u8a2a\u554f\u548c\u5c0e\u51fa\u5c0e\u51fa\u5716\u8868\u3001\u898b\u89e3\u3001\u5831\u544a\u548c\u8868\u683c\u3002\u53ea\u9700\u55ae\u64ca\u6bcf\u689d\u4fe1\u606f\u7684\u53f3\u4e0a\u89d2\u5373\u53ef\u5c07\u5b83\u5011\u5c0e\u51fa\u70ba CSV 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\u4e0a\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/social-stand.com\/zh\/facebook-adds-new-features-in-business-suite\/\"><span style=\"font-weight: 400;\">\u5546\u52d9\u5957\u623f<\/span><\/a><span style=\"font-weight: 400;\"> \u662f\u7528\u65bc\u7ba1\u7406 Facebook \u548c Instagram \u4f01\u696d\u5e33\u6236\u7684\u4e00\u9ad4\u5316\u754c\u9762\u3002\u5b83\u63d0\u4f9b\u4e86\u5c0d Facebook \u53d7\u773e\u7684\u6d1e\u5bdf\u3002\u5167\u5bb9\u548c\u8da8\u52e2\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Events Manager \u5e6b\u52a9\u54c1\u724c\u8a2d\u7f6e\u548c\u67e5\u770b <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-allows-paid-online-events\/\"><span style=\"font-weight: 400;\">\u4e8b\u4ef6<\/span><\/a><span style=\"font-weight: 400;\"> \u901a\u904e Facebook \u50cf\u7d20\u548c\u8f49\u5316 API \u7372\u53d6\u6578\u64da\u3002<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Implications_for_Marketers\"><\/span><b>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Facebook \u5206\u6790\u662f\u5ba2\u6236\u53c3\u8207\u7684\u8f49\u5316\u9014\u5f91\u3002\u4f46\u9019\u4e9b\u6578\u64da\u8b8a\u5f97\u66f4\u52a0\u96e3\u4ee5\u8ffd\u8e2a\uff0c\u56e0\u70ba <\/span><a href=\"https:\/\/social-stand.com\/zh\/apples-ios-14-update-set-to-impact-instagrams-ad-targeting\/\"><span style=\"font-weight: 400;\">\u860b\u679c iOS 14 \u66f4\u65b0<\/span><\/a><span style=\"font-weight: 400;\">s\u3002\u71df\u92b7\u4eba\u54e1\u73fe\u5728\u61c9\u8a72\u8003\u616e\u4f7f\u7528 Facebook \u5efa\u8b70\u7684\u5de5\u5177\u7d44\u5408\u4f86\u5b8c\u6210\u8207 Analytics \u76f8\u540c\u7684\u4efb\u52d9\u3002\u9019\u7a2e\u8f49\u8b8a\u53ef\u4ee5\u5e6b\u52a9\u54c1\u724c\u5728 Facebook \u53ca\u5176\u61c9\u7528\u7cfb\u5217\u4e0a\u4fdd\u6301\u826f\u597d\u7684\u71df\u92b7\u7b56\u7565\u3002<\/span><\/p>\n<p><b>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/b><span style=\"font-weight: 400;\">: <\/span><a href=\"https:\/\/www.searchenginejournal.com\/facebook-analytics-is-shuttering-on-june-30\/401143\/#close\"><span style=\"font-weight: 400;\">https:\/\/www.searchenginejournal.com\/facebook-analytics-is-shuttering-on-june-30\/401143\/#close<\/span><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>On the 1st week of April, Facebook has made an important announcement that stirred brands, businesses, and marketers alike. Facebook will shut down its Analytics by 30 June 2021. This gives them barely 3 months to export and save their data before it shuts down. Facebook Analytics Facebook Analytics is a robust collection of consumer [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":8308,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5,316,6],"tags":[1639,379,750,370,1640,10,28],"class_list":["post-8288","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-social-media-marketing","category-social-media-","tag-ads-manager","tag-analytics","tag-business-suite","tag-business-tools","tag-events-manager","tag-facebook","tag-instagram-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Will Shut Down Its Analytics by 30 June 2021 - Social Stand<\/title>\n<meta name=\"description\" content=\"On the 1st week of April, Facebook has made an important announcement that stirred brands, businesses, and marketers alike. 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