{"id":7786,"date":"2021-03-05T08:00:29","date_gmt":"2021-03-05T00:00:29","guid":{"rendered":"https:\/\/social-stand.com\/?p=7786"},"modified":"2021-03-04T11:25:14","modified_gmt":"2021-03-04T03:25:14","slug":"what-is-the-target-number-of-likes-for-your-business-this-year","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/what-is-the-target-number-of-likes-for-your-business-this-year\/","title":{"rendered":"\u60a8\u7684\u4f01\u696d\u4eca\u5e74\u7684 LIKE \u76ee\u6a19\u6578\u662f\u591a\u5c11\uff1f"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u201c\u6211\u516c\u53f8\u7684 Facebook \u5e16\u5b50\u6c92\u6709 LIKE \u548c SHARES\uff0c\u6211\u8a72\u600e\u9ebc\u8fa6\uff1f\u201d<\/span><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u63db\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u63db<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/social-stand.com\/zh\/what-is-the-target-number-of-likes-for-your-business-this-year\/#The_Habit_of_Chasing_After_Likes\" >\u8ffd\u9010\u559c\u6b61\u7684\u7fd2\u6163<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/social-stand.com\/zh\/what-is-the-target-number-of-likes-for-your-business-this-year\/#To_Win_Pick_your_Client\" >\u8981\u8d0f\uff0c\u8acb\u9078\u64c7\u60a8\u7684\u5ba2\u6236<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/social-stand.com\/zh\/what-is-the-target-number-of-likes-for-your-business-this-year\/#Remember_the_Fire_of_the_First_Day\" >\u8a18\u4f4f\u7b2c\u4e00\u5929\u7684\u706b\u7130<\/a><\/li><\/ul><\/nav><\/div>\n\n<p><span style=\"font-weight: 400;\">EdTech \u7684\u4e00\u4f4d\u670b\u53cb\u5411\u6211\u5c0b\u6c42\u5e6b\u52a9\u3002\u5979\u662f\u4e00\u540d\u9280\u884c\u9ad8\u7ba1\uff0c\u7562\u696d\u65bc\u9999\u6e2f\u5927\u5b78\uff0c\u7372\u5f97\u5de5\u5546\u7ba1\u7406\u78a9\u58eb\u5b78\u4f4d\u3002\u5979\u7684\u6559\u80b2\u79d1\u6280\u696d\u52d9\u4f4d\u65bc\u6578\u78bc\u6e2f\uff0c\u4e26\u7372\u5f97\u5929\u4f7f\u6295\u8cc7\u4eba\u7684\u8cc7\u52a9\u3002\u9019\u662f\u4e00\u500b\u5f88\u6709\u524d\u9014\u7684\u521d\u5275\u516c\u53f8\u3002\u53ef\u80fd\u662f\u56e0\u70ba\u5979\u7684\u9280\u884c\u80cc\u666f\uff0c\u5979\u5c0d\u6578\u5b57\u7279\u5225\u654f\u611f\uff0c\u96d6\u7136\u516c\u53f8\u7684\u7d93\u71df\u6578\u64da\u53ef\u4ee5\u901a\u904e\u5979\u5f97\u5230\uff0c\u4f46\u5979\u4e26\u4e0d\u770b\u4e2d\u201c<\/span><a href=\"https:\/\/social-stand.com\/zh\/instagram-tests-option-on-how-to-unhide-like-counts\/\"><span style=\"font-weight: 400;\">\u559c\u6b61<\/span><\/a><span style=\"font-weight: 400;\">\u201d\u4f9d\u9760\u5979\u7684\u793e\u4ea4\u5a92\u9ad4\u9801\u9762\u3002\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Habit_of_Chasing_After_Likes\"><\/span><b>\u8ffd\u9010\u559c\u6b61\u7684\u7fd2\u6163<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201c\u4f60\u60f3\u8981 LIKE \u505a\u4ec0\u9ebc\uff1f\u201d\u9019\u662f\u6211\u5c0d\u5979\u7684\u76f4\u63a5\u56de\u61c9\u3002\u7576\u6211\u5728 MBA \u8ab2\u7a0b\u4e2d\u6559\u6388\u793e\u4ea4\u5a92\u9ad4\u71df\u92b7\u6642\uff0c\u5979\u662f\u6211\u7684\u5b78\u751f <\/span><a href=\"https:\/\/www.hku.hk\/\"><span style=\"font-weight: 400;\">\u9999\u6e2f\u5927\u5b78<\/span><\/a><span style=\"font-weight: 400;\">.\u5979\u4e00\u5b9a\u662f\u8db3\u5920\u4fe1\u4efb\u6211\u4f86\u5e6b\u5979\u89e3\u6c7a\u9019\u500b\u554f\u984c\uff0c\u6240\u4ee5\u5979\u9f13\u8d77\u52c7\u6c23\u5c0b\u6c42\u5e6b\u52a9\u3002\u5979\u53ef\u80fd\u88ab\u6211\u610f\u60f3\u4e0d\u5230\u7684\u53cd\u61c9\u5687\u4e86\u4e00\u8df3\u3002\u4f46\u5979\u5728\u7cbe\u795e\u4e0a\u662f\u6709\u5f48\u6027\u7684\uff0c\u8fc4\u4eca\u70ba\u6b62\uff0c\u5979\u5df2\u7d93\u91cd\u65b0\u7d44\u7e54\u4e86\u5979\u7684\u7b56\u7565\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6211\u76f8\u4fe1\u4e0d\u53ea\u662f\u6211\u7684\u670b\u53cb\u9762\u81e8\u7f3a\u4e4f LIKES \u548c SHARES \u7684\u554f\u984c\u3002\u50cf\u6211\u9019\u6a23\u7684\u8001\u95c6\u3001\u71df\u92b7\u7d93\u7406\u548c\u5ee3\u544a\u516c\u53f8\u6bcf\u5929\u90fd\u5728\u52aa\u529b\u89e3\u6c7a\u9019\u500b\u554f\u984c\u3002\u4e5f\u6b63\u56e0\u70ba\u5982\u6b64\u9999\u6e2f\u4eba\u9ad8\u5ea6\u91cd\u8996\u7684\u55dc\u597d <\/span><a href=\"https:\/\/berniewong.net\/facebook-is-removing-likes-on-pages\/\"><span style=\"font-weight: 400;\">\u559c\u6b61<\/span><\/a><span style=\"font-weight: 400;\">\uff0c\u4ed6\u5011\u5df2\u7d93\u7b4b\u75b2\u529b\u76e1\u4e86\u3002\u4f60\u4e00\u5b9a\u77e5\u9053\u5f9e\u9999\u6e2f\u4eba\u90a3\u88e1\u5f97\u5230\u4e00\u500bLIKE\u662f\u591a\u9ebc\u73cd\u8cb4\u3002\u6211\u6703\u63d0\u9192\u6211\u7684\u670b\u53cb\uff0c\u5982\u679c\u6578\u91cf <\/span><a href=\"https:\/\/social-stand.com\/zh\/social-stand-x-ming-pao-bernie-wong-speaks-on-the-5-things-brands-will-always-be-wrong-about-on-social-media\/\"><span style=\"font-weight: 400;\">\u559c\u6b61<\/span><\/a><span style=\"font-weight: 400;\"> \u7b26\u5408\u60a8\u7684 KPI\u3002\u4f46\u4f60\u9084\u9700\u8981\u77e5\u9053\u4eba\u5011\u559c\u6b61\u4ec0\u9ebc\u2014\u2014\u662f\u7522\u54c1\u3001\u50f9\u503c\u9084\u662f\u5e16\u5b50\u9644\u5e36\u7684\u7b11\u8a71\uff1f\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5982\u679c\u60a8\u6c92\u6709\u6536\u5230\u4efb\u4f55 LIKES\uff0c\u662f\u5426\u610f\u5473\u8457\u60a8\u672a\u80fd\u5be6\u73fe\u76ee\u6a19\uff1f\u6216\u8005\u662f\u4e0d\u662f\u6709\u4ec0\u9ebc\u554f\u984c <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-tests-instagram-content-calendar\/\"><span style=\"font-weight: 400;\">\u5167\u5bb9\u7b56\u7565<\/span><\/a><span style=\"font-weight: 400;\">?\u9019\u4e0d\u4e00\u5b9a\u6709\u6b63\u78ba\u6216\u932f\u8aa4\u7684\u7b54\u6848\uff0c\u4f46\u503c\u5f97\u6df1\u601d\u3002 LIKES \u7684\u6578\u91cf\u53ef\u4ee5\u4f5c\u70ba\u60a8\u7684\u6307\u6a19\u4e4b\u4e00\uff0c\u4f46\u4e0d\u61c9\u8a72\u662f <\/span><a href=\"https:\/\/berniewong.net\/take-hold-of-the-inverse-bullet\/\"><span style=\"font-weight: 400;\">\u5546\u696d <\/span><\/a><span style=\"font-weight: 400;\">\u76ee\u6a19\u3002<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"To_Win_Pick_your_Client\"><\/span><b>\u8981\u8d0f\uff0c\u8acb\u9078\u64c7\u60a8\u7684\u5ba2\u6236<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u76f8\u4fe1\u5927\u5bb6\u90fd\u6709\u904e\u985e\u4f3c\u7684\u60c5\u6cc1\u3002\u6709\u6642\u4f60\u770b\u5230\u7684\u5167\u5bb9 <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-launches-a-new-design-for-pages\/\"><span style=\"font-weight: 400;\">\u54c1\u724c\u9801\u9762<\/span><\/a><span style=\"font-weight: 400;\"> \u8b93\u60a8\u5931\u671b\uff0c\u56e0\u70ba\u5167\u5bb9\u50c5\u4f86\u81ea\u54c1\u724c\u7684\u89d2\u5ea6\u3002\u5b83\u4e0d\u95dc\u6ce8\u76ee\u6a19\u6d88\u8cbb\u8005\u7684\u75db\u9ede\u3002\u591a\u807d\u591a\u770b\u7684\u683c\u8a00\u662f\u4e00\u7a2e\u8001\u5f0f\u4f46\u6c38\u6046\u7684\u7814\u7a76\u65b9\u6cd5\u3002\u4e0d\u8981\u53ea\u95dc\u6ce8\u6b63\u9762\u8a55\u50f9\u4e26\u611f\u5230\u6eff\u610f\u3002\u8ca0\u9762\u8a55\u8ad6\u901a\u5e38\u6703\u63ed\u793a\u6d88\u8cbb\u8005\u9ad4\u9a57\u5230\u7684\u771f\u6b63\u75db\u9ede\uff0c\u9019\u4e9b\u75db\u9ede\u6703\u8207\u60a8\u7522\u54c1\u7684\u512a\u9ede\u76f8\u7af6\u722d\u3002\u56e0\u6b64\uff0c\u5373\u4f7f\u9762\u5c0d\u6b63\u9762\u8a55\u50f9\uff0c\u4e5f\u4e0d\u8981\u56fa\u6b65\u81ea\u5c01\uff0c\u800c\u662f\u8981\u95dc\u6ce8\u4f86\u81ea\u5be6\u5730\u7684\u5be6\u969b\u53cd\u994b\u3002\u9019\u662f\u4e00\u500b\u63d0\u554f\u7684\u6a5f\u6703\uff0c\u201c\u6709\u90a3\u9ebc\u597d\u55ce\uff1f\u201d\u5176\u4ed6\u54c1\u724c\u7684\u76f8\u540c\u529f\u80fd\u4e5f\u5f88\u51fa\u8272\u3002\u9019\u662f\u70ba\u4e86\u5e6b\u52a9\u60a8\u66f4\u597d\u5730\u807d\u5230\u6d88\u8cbb\u8005\u7684\u5be6\u969b\u9700\u6c42\u3002\u57fa\u65bc\u9019\u4e9b\u5275\u5efa\u5167\u5bb9 <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-offers-guidance-to-advertisers-to-produce-relevant-ads\/\"><span style=\"font-weight: 400;\">\u9700\u8981<\/span><\/a><span style=\"font-weight: 400;\"> \u662f\u4e00\u500b\u5f88\u597d\u7684\u5167\u5bb9\u71df\u92b7\u7b56\u7565\u3002<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Remember_the_Fire_of_the_First_Day\"><\/span><b>\u8a18\u4f4f\u7b2c\u4e00\u5929\u7684\u706b\u7130<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u96d6\u7136\u6211\u5011\u516c\u53f8\u4e3b\u8981\u670d\u52d9\u65bc\u4e00\u4e8c\u7dda\u5ba2\u6236\u548c\u5c11\u6578\u4e2d\u5c0f\u4f01\u696d\uff0c\u4f46\u4f5c\u70ba <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-marketing-course-for-smes-by-the-c-institute-x-social-stand\/\"><span style=\"font-weight: 400;\">\u4e2d\u5c0f\u4f01\u696d<\/span><\/a><span style=\"font-weight: 400;\"> \u6211\u81ea\u5df1\uff0c\u5f9e\u4f86\u6c92\u6709\u4f4e\u4f30\u9999\u6e2f\u4e2d\u5c0f\u4f01\u696d\u548c\u521d\u5275\u4f01\u696d\u7684\u529b\u91cf\u3002\u9664\u4e86\u4ed6\u5011\u7684\u7522\u54c1\u548c\u6838\u5fc3\u512a\u52e2\uff0c\u4ed6\u5011\u7684\u516c\u53f8\u50f9\u503c\u89c0\u548c\u71b1\u60c5\u5f80\u5f80\u6bd4\u4e00\u4e9b\u5927\u516c\u53f8\u66f4\u4ee4\u4eba\u8208\u596e\u3002\u6709\u6642\uff0c\u4ed6\u5011\u5269\u4e0b\u8981\u505a\u7684\u5c31\u662f\u5728\u57f7\u884c\u6216\u7522\u54c1\u5be6\u65bd\u968e\u6bb5\u591a\u8d70\u5e7e\u6b65\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7576\u4e9e\u99ac\u905c Jeff Bezos \u4e0a\u5468\u5ba3\u5e03\u8fad\u53bb CEO \u4e00\u8077\u6642\uff0c\u4ed6\u7d66\u540c\u4e8b\u7684\u544a\u5225\u96fb\u5b50\u90f5\u4ef6\u9f13\u52f5\u4ed6\u5011\u7e7c\u7e8c\u4fdd\u6301\u7b2c\u4e00\u5929\u7684\u597d\u5947\u5fc3\u548c\u5275\u65b0\u7cbe\u795e\u3002\u7121\u8ad6\u60a8\u662f\u7d93\u71df\u516c\u53f8\u9084\u662f\u71df\u92b7\u4eba\u54e1\uff0c\u90fd\u8981\u91cd\u62fe\u7d93\u71df\u7b2c\u4e00\u5929\u7d93\u71df\u54c1\u724c\u7684\u71b1\u60c5\u548c\u5fc3\u614b\u3002\u9019\u6a23\u7684\u50f9\u503c\u89c0\u548c\u71b1\u60c5\uff0c\u6070\u6070\u662f\u54c1\u724c\u662f\u5426\u6709\u706b\u6709\u9748\u9b42\u7684\u95dc\u9375\u3002\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/social-stand.com\/zh\/know-your-brands-true-value-before-embarking-on-marketing\/\"><span style=\"font-weight: 400;\">\u54c1\u724c\u50f9\u503c<\/span><\/a><span style=\"font-weight: 400;\"> \u200b\u200b\u200b\u662f\u6d88\u8cbb\u8005\u6700\u8fd1\u958b\u59cb\u95dc\u6ce8\u7684\u4e8b\u60c5\u3002\u4e0d\u8981\u8b93\u5b83\u5011\u50c5\u50c5\u505c\u7559\u5728\u516c\u53f8\u6703\u8b70\u5ba4\u3001\u516c\u53f8\u9801\u9762\u548c\u51fa\u7248\u7269\u7684\u7246\u58c1\u4e0a\u2014\u2014\u5c07\u5b83\u5011\u7d0d\u5165\u60a8\u4eca\u5929\u7684\u71df\u92b7\u5167\u5bb9\u7b56\u7565\u4e2d\u3002<\/span><\/p>\n<p><strong>\u8cc7\u6599\u4f86\u6e90\uff1a<\/strong>\u00a0<a href=\"https:\/\/berniewong.net\/what-is-the-target-number-of-likes-for-your-business-this-year\/\">https:\/\/berniewong.net\/what-is-the-target-number-of-likes-for-your-business-this-year\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>&#8220;My company&#8217;s Facebook post has no LIKES and no SHARES, what should I do?&#8221; A friend from EdTech approached me for help. She was a bank executive who graduated from the University of Hong Kong with an MBA. Her EdTech business is located in Cyberport and receives funding from angel investors. It is a promising [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":7787,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[32,315,316,6],"tags":[1436,1437,1438,1439,1440,785],"class_list":["post-7786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-social-media-marketing","category-social-media-","tag-business","tag-chasing-likes","tag-client","tag-fire","tag-hsbc","tag-ming-pao"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Is the Target Number of LIKES for Your Business This Year? - Social Stand<\/title>\n<meta name=\"description\" content=\"&quot;My company&#039;s Facebook post has no LIKES and no SHARES, what should I do?&quot; A friend from EdTech approached me for help. 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