{"id":7136,"date":"2021-01-21T13:33:54","date_gmt":"2021-01-21T05:33:54","guid":{"rendered":"https:\/\/social-stand.com\/?p=7136"},"modified":"2021-09-20T10:04:05","modified_gmt":"2021-09-20T02:04:05","slug":"facebook-updates-its-automated-alt-text-process","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/facebook-updates-its-automated-alt-text-process\/","title":{"rendered":"Facebook \u66f4\u65b0\u5176\u81ea\u52d5\u66ff\u4ee3\u6587\u672c\u6d41\u7a0b"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u793e\u4ea4\u5a92\u9ad4\u5e73\u53f0\u73fe\u5728\u5c08\u6ce8\u65bc\u5e6b\u52a9\u76f2\u4eba\u548c\u8996\u969c\u8005\u8207\u793e\u5340\u5efa\u7acb\u806f\u7e6b\u3002 Twitter\u7387\u5148\u63a8\u51fa\u4e86\u9019\u4e00\u8209\u63aa <\/span><a href=\"https:\/\/social-stand.com\/zh\/twitter-rolls-out-audio-messaging-to-selected-users\/\"><span style=\"font-weight: 400;\">\u97f3\u983b\u63a8\u6587<\/span><\/a><span style=\"font-weight: 400;\"> \u548c\u4e00\u500b\u5c08\u9580\u7684 <\/span><a href=\"https:\/\/social-stand.com\/zh\/twitter-rolls-out-a-dedicated-alt-text-button-for-images\/\"><span style=\"font-weight: 400;\">\u66ff\u4ee3\u6587\u672c<\/span><\/a><span style=\"font-weight: 400;\"> \u5716\u7247\u63a8\u6587\u7684\u6309\u9215\u3002 Facebook \u5f15\u5165\u4e86\u81ea\u52d5\u66ff\u4ee3\u6587\u672c (<\/span><a href=\"https:\/\/tech.fb.com\/using-artificial-intelligence-to-help-blind-people-see-facebook\/\"><span style=\"font-weight: 400;\">AAT<\/span><\/a><span style=\"font-weight: 400;\">) \u5728 2016 \u5e74\u3002\u5b83\u662f\u4e00\u7a2e\u57fa\u65bc AI \u8b58\u5225\u751f\u6210\u5716\u50cf\u63cf\u8ff0\u7684\u6280\u8853\u3002\u4eca\u5929\uff0cFacebook \u66f4\u65b0\u4e86\u5176\u81ea\u52d5\u66ff\u4ee3\u6587\u672c\u6d41\u7a0b\u3002<\/span><\/p>\n<figure id=\"attachment_7171\" aria-describedby=\"caption-attachment-7171\" style=\"width: 542px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-7171\" src=\"https:\/\/social-stand.com\/wp-content\/uploads\/2021\/01\/Capture-4.png\" alt=\"\" width=\"542\" height=\"312\" srcset=\"https:\/\/social-stand.com\/wp-content\/uploads\/2021\/01\/Capture-4.png 542w, https:\/\/social-stand.com\/wp-content\/uploads\/2021\/01\/Capture-4-300x173.png 300w, https:\/\/social-stand.com\/wp-content\/uploads\/2021\/01\/Capture-4-18x10.png 18w\" sizes=\"(max-width: 542px) 100vw, 542px\" \/><figcaption id=\"caption-attachment-7171\" class=\"wp-caption-text\">Facebook<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u5468\u570d\u6709 <\/span><span style=\"font-weight: 400;\">2.85\u5104<\/span><span style=\"font-weight: 400;\"> \u4e16\u754c\u5404\u5730\u7684\u8996\u529b\u969c\u7919\u8005\u3002\u548c <\/span><span style=\"font-weight: 400;\">3900\u842c<\/span><span style=\"font-weight: 400;\"> \u9019\u4e9b\u4eba\u662f\u76f2\u4eba\u3002\u9019\u5c31\u662f\u70ba\u4ec0\u9ebc Facebook \u6b63\u5728\u52aa\u529b\u5e6b\u52a9\u4ed6\u5011\u9ad4\u9a57\u5716\u50cf\u7684\u8208\u596e\u548c\u6a02\u8da3\u3002\u5927\u591a\u6578\u4eba\u53ef\u4ee5\u7acb\u5373\u770b\u5230\u5404\u7a2e Facebook \u5167\u5bb9\u3002\u9019\u4e9b\u5305\u62ec\u6587\u7ae0\u3001\u8a55\u8ad6\u3001\u4e8b\u4ef6\u548c\u5716\u50cf\u3002\u8996\u969c\u4eba\u58eb\u4f9d\u9760\u5c4f\u5e55\u95b1\u8b80\u5668\u4f86\u63cf\u8ff0\u5b83\u3002\u5c4f\u5e55\u95b1\u8b80\u5668\u662f\u4e00\u7a2e\u8edf\u4ef6\u61c9\u7528\u7a0b\u5e8f\uff0c\u53ef\u5e6b\u52a9\u4ed6\u5011\u901a\u904e\u76f2\u6587\u548c\u6587\u672c\u8f49\u8a9e\u97f3\u7372\u53d6\u4fe1\u606f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Facebook \u81ea\u52d5\u66ff\u4ee3\u6587\u672c\u6d41\u7a0b\u7684\u7576\u524d\u66f4\u65b0\u5305\u62ec\u4ee5\u4e0b\u5167\u5bb9\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AAT \u73fe\u5728\u53ef\u4ee5\u8b58\u5225 1200 \u500b\u6982\u5ff5\uff0c\u662f 2016 \u7248\u7684 10 \u500d\u3002\u56e0\u6b64\uff0c\u5b83\u73fe\u5728\u63d0\u4f9b\u4e86\u66f4\u6e96\u78ba\u548c\u66f4\u8a73\u7d30\u7684\u5716\u50cf\u63cf\u8ff0\u3002\u63cf\u8ff0\u4ee5\u201c\u53ef\u80fd\u201d\u4e00\u8a5e\u958b\u982d\uff0c\u8868\u793a AAT \u7684\u8aa4\u5dee\u5f88\u5c0f\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AAT \u73fe\u5728\u4e0d\u50c5\u63cf\u8ff0\u5716\u50cf\u7684\u672c\u8cea\uff0c\u800c\u4e14\u63cf\u8ff0\u5716\u50cf\u5728\u5716\u50cf\u6846\u67b6\u4e2d\u7684\u4f4d\u7f6e\u3002\u4f8b\u5982\uff0cAAT \u5c07\u5716\u50cf\u63cf\u8ff0\u70ba\u201c\u53ef\u80fd\u662f\u5169\u500b\u4eba\u5728\u6236\u5916\u81ea\u62cd\uff0c\u6bd4\u85a9\u659c\u5854\u201d\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u9ed8\u8a8d\u60c5\u6cc1\u4e0b\uff0cFacebook \u7684 AAT \u63d0\u4f9b\u5716\u50cf\u7684\u7c21\u6f54\u63cf\u8ff0\u3002\u4f46\u73fe\u5728\uff0c\u5c4f\u5e55\u95b1\u8b80\u5668\u7684\u7528\u6236\u53ef\u4ee5\u81ea\u5b9a\u7fa9\u4ed6\u5011\u611f\u8208\u8da3\u7684\u7d30\u7bc0\u6216\u4ed6\u5011\u60f3\u542c\u5230\u7684\u5167\u5bb9\u3002\u4ed6\u5011\u53ef\u4ee5\u9078\u64c7\u5728\u63cf\u8ff0\u4e2d\u555f\u7528\u5716\u50cf\u7684\u985e\u5225\u3001\u4f4d\u7f6e\u548c\u5927\u5c0f\u3002\u5c07\u4f7f\u7528\u7c21\u55ae\u7684\u8a5e\u8a9e\u4f86\u5177\u9ad4\u8868\u9054\u9019\u4e9b\u7d30\u7bc0\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Facebook \u66f4\u65b0\u5176\u81ea\u52d5\u66ff\u4ee3\u6587\u672c\u6d41\u7a0b <\/span><a href=\"https:\/\/www.socialmediatoday.com\/news\/facebook-updates-its-automated-alt-text-process-to-identify-more-objects-wi\/593606\/\"><span style=\"font-weight: 400;\">2021 \u5e74 1 \u6708 19 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><b>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Facebook \u81ea\u52d5\u66ff\u4ee3\u6587\u672c\u6d41\u7a0b\u7684\u66f4\u65b0\u8868\u660e\u8a72\u5e73\u53f0\u9069\u5408\u6240\u6709\u4eba\u3002\u5c0d\u65bc\u71df\u92b7\u4eba\u54e1\u4f86\u8aaa\uff0c\u9019\u53ef\u80fd\u662f\u4e00\u500b\u6a5f\u6703\uff0c\u53ef\u4ee5\u5275\u5efa\u4e00\u500b\u5305\u542b\u8996\u969c\u8005\u7684\u7368\u7279\u7d30\u5206\u5e02\u5834\u3002\u5275\u5efa\u66f4\u7c21\u55ae\u7684\u5716\u5f62 <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-ads-can-now-target-consumers-based-on-their-shopping-habits\/\"><span style=\"font-weight: 400;\">\u81c9\u66f8\u5ee3\u544a<\/span><\/a><span style=\"font-weight: 400;\"> \u53ef\u4ee5\u5e6b\u52a9\u589e\u52a0\u8207\u6b64\u985e\u76ee\u6a19\u53d7\u773e\u7fa4\u9ad4\u7684\u4e92\u52d5\u3002\u00a0<\/span><\/p>\n<p><b>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/b><span style=\"font-weight: 400;\">: <a href=\"https:\/\/www.socialmediatoday.com\/news\/facebook-updates-its-automated-alt-text-process-to-identify-more-objects-wi\/593606\/\">https:\/\/www.socialmediatoday.com\/news\/facebook-updates-its-automated-alt-text-process-to-identify-more-objects-wi\/593606\/<\/a><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Social media platforms are now focusing on helping the blind and visually impaired to connect with the community. Twitter spearheaded the move by rolling out audio tweets and a dedicated alt-text button for image tweets. Facebook introduced the automatic alternative text (AAT) in 2016. It\u2019s a technology that generates an image description based on AI [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":7169,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5,316,6],"tags":[1262,1261,10,1263],"class_list":["post-7136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-social-media-marketing","category-social-media-","tag-alt-txt","tag-automated-alt-text","tag-facebook","tag-visually-impaired"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Updates Its Automated Alt-Text Process - Social Stand<\/title>\n<meta name=\"description\" content=\"Social media platforms are now focusing on helping the blind and visually impaired to connect with the community. Twitter spearheaded the move by rolling\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/facebook-updates-its-automated-alt-text-process\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Updates Its Automated Alt-Text Process - Social Stand\" \/>\n<meta property=\"og:description\" content=\"Social media platforms are now focusing on helping the blind and visually impaired to connect with the community. 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