{"id":6595,"date":"2020-12-14T08:00:34","date_gmt":"2020-12-14T00:00:34","guid":{"rendered":"https:\/\/social-stand.com\/?p=6595"},"modified":"2021-04-06T08:17:52","modified_gmt":"2021-04-06T00:17:52","slug":"instagram-launches-its-first-ever-shoppable-catalog","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/instagram-launches-its-first-ever-shoppable-catalog\/","title":{"rendered":"Instagram \u63a8\u51fa\u9996\u500b\u53ef\u8cfc\u7269\u76ee\u9304"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u73fe\u5728\u662f\u8cfc\u7269\u7684\u5b63\u7bc0\uff0c\u56e0\u70ba\u8056\u8a95\u7bc0\u662f\u4e00\u500b\u7d66\u4e88\u7684\u5b63\u7bc0\u3002 Instagram \u64c1\u6709 90% \u7684 10 \u5104\u6708\u5ea6\u6d3b\u8e8d\u7528\u6236\u95dc\u6ce8\u4f01\u696d\u5e33\u6236\uff0c\u662f\u5728\u7dda\u8cfc\u7269\u7684\u7d55\u4f73\u5e73\u53f0\u3002\u5b83\u4e00\u76f4\u5728\u901a\u904e\u63a8\u51fa\u4f86\u4fc3\u9032\u96fb\u5b50\u5546\u52d9 <\/span><a href=\"https:\/\/social-stand.com\/zh\/instagram-introduces-live-shopping\/\"><span style=\"font-weight: 400;\">\u73fe\u5834\u8cfc\u7269<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/social-stand.com\/zh\/instagram-replaces-nametags-with-qr-codes\/\"><span style=\"font-weight: 400;\">\u4e8c\u7dad\u78bc<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/social-stand.com\/zh\/getting-started-with-facebook-and-instagram-shops\/\"><span style=\"font-weight: 400;\">\u5546\u5e97<\/span><\/a><span style=\"font-weight: 400;\">\uff0c \u548c <\/span><a href=\"https:\/\/social-stand.com\/zh\/instagram-rolls-out-donation-stickers\/\"><span style=\"font-weight: 400;\">\u8cbc\u7d19<\/span><\/a><span style=\"font-weight: 400;\">.\u4eca\u5929\uff0cInstagram \u63a8\u51fa\u4e86\u5176\u9996\u500b\u53ef\u8cfc\u7269\u76ee\u9304\u3002<\/span><\/p>\n<figure id=\"attachment_6627\" aria-describedby=\"caption-attachment-6627\" style=\"width: 1201px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-6627\" src=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/12\/130697850_202815424844494_2753896402196489605_n.png\" alt=\"\" width=\"1201\" height=\"677\" srcset=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/12\/130697850_202815424844494_2753896402196489605_n.png 1201w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/12\/130697850_202815424844494_2753896402196489605_n-300x169.png 300w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/12\/130697850_202815424844494_2753896402196489605_n-1024x577.png 1024w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/12\/130697850_202815424844494_2753896402196489605_n-768x433.png 768w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/12\/130697850_202815424844494_2753896402196489605_n-16x9.png 16w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption id=\"caption-attachment-6627\" class=\"wp-caption-text\">Instagram<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">1<\/span><span style=\"font-weight: 400;\">\u82f1\u77f3<\/span><span style=\"font-weight: 400;\"> Instagram\u7684 <\/span><a href=\"https:\/\/business.instagram.com\/blog\/instagram-shoppable-catalogue-small-business-uk\/\"><span style=\"font-weight: 400;\">\u8cfc\u7269\u76ee\u9304<\/span><\/a><span style=\"font-weight: 400;\"> \u53eb\u505a \u201d<\/span><span style=\"font-weight: 400;\">Instagram \u8056\u8a95\u7bc0\u7de8\u8f2f<\/span><span style=\"font-weight: 400;\">\u3002\u201d\u9019\u662f\u4e00\u4efd 12 \u9801\u7684\u7522\u54c1\u9078\u64c7\u5217\u8868\uff0c\u7531\u82f1\u570b 9 \u4f4d\u77e5\u540d\u5f71\u97ff\u8005\u5275\u5efa\u3002\u5176\u4e2d\u6709\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Joel Mcloughlin (@gallucks) \u2013 \u7522\u54c1\u9020\u578b\u5e2b\u548c YouTuber \u6642\u5c1a\u8996\u983b\u535a\u4e3b<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u55ac\u4ec0\u00b7\u4e39\u6fa4\u723e (@joshdenzel) \u2013 \u502b\u6566\u7684\u9ad4\u80b2\u7bc0\u76ee\u4e3b\u6301\u4eba\uff0c\u5728\u53c3\u52a0\u7d04\u6703\u904a\u6232\u7bc0\u76ee\u5f8c\u6210\u70ba\u6d41\u884c\u7684\u6642\u5c1a\u5076\u50cf<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Megan Ellaby (@meganellaby) \u2013 \u6642\u5c1a\u535a\u4e3b<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Megan Jayne Crabbe (@bodyposipanda) \u2013 \u8eab\u9ad4\u7a4d\u6975\u6027\u7684\u5021\u5c0e\u8005<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Melissa Holdbrook-Akposo (@melissawardrobe) \u2013 \u5ba4\u5167\u8a2d\u8a08\u5e2b\u548c\u6642\u5c1a\u9020\u578b\u5e2b<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Monikh Dale (@monikh) \u2013 \u6642\u5c1a\u9020\u578b\u5e2b<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Oliver Cheshire(@oliver_cheshire) \u2013 \u82f1\u570b\u6642\u88dd\u6a21\u7279\u548c\u4f5c\u5bb6<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Sarah Ellis \u548c Philippa Bloom (@wearetwinset) \u2013 \u502b\u6566\u6700\u597d\u7684\u670b\u53cb\u548c\u6d41\u884c\u6642\u5c1a\u9020\u578b\u5e2b<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tanya Compas (@tanyacompas) \u2013 LGBT \u6d3b\u52d5\u5bb6<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u6bcf\u500b\u5f71\u97ff\u8005\u7684 Instagram \u5e33\u6236\u90fd\u5c07\u5c55\u793a\u5305\u5305\u3001\u7f8e\u5bb9\u7522\u54c1\u3001\u670d\u88dd\u3001\u6642\u5c1a\u914d\u98fe\u3001\u5316\u599d\u54c1\u548c\u9999\u6c34\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instagram \u63a8\u51fa\u5176\u9996\u500b\u53ef\u8cfc\u7269\u76ee\u9304 <\/span><a href=\"https:\/\/www.socialmediatoday.com\/news\/instagram-launches-new-shoppable-christmas-catalog-to-highlight-its-evolv\/591938\/\"><span style=\"font-weight: 400;\">2020 \u5e74 12 \u6708 9 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><b>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Instagram \u7684\u8cfc\u7269\u76ee\u9304\u5728\u5169\u500b\u65b9\u9762\u767c\u63ee\u4f5c\u7528\u3002\u9996\u5148\uff0c\u5b83\u4fc3\u9032\u4e86\u54c1\u724c\u548c\u4f01\u696d\u7684\u767c\u73fe\u3002\u5176\u6b21\uff0c\u5b83\u5c07\u7126\u9ede\u653e\u5728\u9019\u4e5d\u4f4d\u5f71\u97ff\u8005\u8eab\u4e0a\u3002\u5c0d\u65bc\u71df\u92b7\u4eba\u54e1\u4f86\u8aaa\uff0cShoppable Catalog \u662f\u4e00\u500b\u65b0\u7684\u9078\u64c7\uff0c\u53ef\u4ee5\u5728\u8056\u8a95\u7bc0\u5047\u671f\u548c\u4efb\u4f55\u672a\u4f86\u7684\u5834\u5408\u5c55\u793a\u65b0\u7522\u54c1\u3002\u5b83\u53ef\u4ee5\u7a81\u51fa\u986f\u793a\u60a8\u7684 Instagram \u5e33\u6236\u4f5c\u70ba\u8cfc\u7269\u5834\u6240\u3002\u901a\u904e\u5c07\u201c\u7acb\u5373\u8cfc\u8cb7\u201d\u6309\u9215\u4f5c\u70ba CTA\uff0cShoppable Catalog \u53ef\u4ee5\u901a\u904e\u5b9a\u671f\u92b7\u552e\u7684\u7dca\u8feb\u611f\u4f86\u63d0\u9ad8\u8f49\u5316\u7387\u3002<\/span><\/p>\n<p><b>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/b><span style=\"font-weight: 400;\">: <\/span><a href=\"https:\/\/business.instagram.com\/blog\/instagram-shoppable-catalogue-small-business-uk\/\"><span style=\"font-weight: 400;\">https:\/\/business.instagram.com\/blog\/instagram-shoppable-catalogue-small-business-uk\/<\/span><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The season for shopping is now as Christmas is a season of giving. With 90% of 1 billion monthly active users following business accounts, Instagram is a great platform for online shopping. It has been boosting e-commerce by rolling out Live shopping, QR codes, Shops, and stickers. Today, Instagram launches Its first-ever Shoppable Catalog. The [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":6625,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[9,316,6],"tags":[28,1125,1126],"class_list":["post-6595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram","category-social-media-marketing","category-social-media-","tag-instagram-2","tag-shoppable-catalog","tag-the-instagram-christmas-edit"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Instagram Launches Its First-Ever Shoppable Catalog - Social Stand<\/title>\n<meta name=\"description\" content=\"The season for shopping is now as Christmas is a season of giving. With 90% of 1 billion monthly active users following business accounts, Instagram is a\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/instagram-launches-its-first-ever-shoppable-catalog\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram Launches Its First-Ever Shoppable Catalog - Social Stand\" \/>\n<meta property=\"og:description\" content=\"The season for shopping is now as Christmas is a season of giving. 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