{"id":6545,"date":"2020-11-19T21:08:47","date_gmt":"2020-11-19T13:08:47","guid":{"rendered":"https:\/\/social-stand.com\/?p=6545"},"modified":"2021-07-28T16:05:06","modified_gmt":"2021-07-28T08:05:06","slug":"new-app-promotions-for-snapchat","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/new-app-promotions-for-snapchat\/","title":{"rendered":"\u00a0Snapchat \u7684\u65b0\u61c9\u7528\u4fc3\u92b7"},"content":{"rendered":"

2020 \u5e74 11 \u6708 20 \u65e5\uff0cSnapchat \u767c\u5e03\u4e86\u4e00\u7cfb\u5217\u65b0\u7684\u5ee3\u544a\u9078\u9805\uff0c\u4f9b\u71df\u92b7\u4eba\u54e1\u5728\u61c9\u7528\u7a0b\u5e8f\u4e0a\u4f7f\u7528\u3002\u9019\u4e9b <\/span>\u65b0\u767c\u5c55<\/span><\/a> \u5141\u8a31\u5176\u4ed6\u61c9\u7528\u7a0b\u5e8f\u9023\u63a5 <\/span>Snapchat \u4e0a\u7684\u89c0\u773e <\/span><\/a>\u901a\u904e\u5c07\u4ed6\u5011\u81ea\u5df1\u7684\u61c9\u7528\u7a0b\u5e8f\u8207 Snap \u93c8\u63a5\u3002\u00a0<\/span><\/p>\n

Snap \u7684 Creative Kit \u662f\u8a72\u5e73\u53f0\u7528\u65bc\u66f4\u591a\u4e92\u52d5\u5206\u4eab\u7684\u65b0\u5de5\u5177\u3002\u9019\u662f\u4ec0\u9ebc <\/span>\u6298\u65b7<\/span><\/a> \u4e0d\u5f97\u4e0d\u8aaa\uff1a<\/span><\/p>\n

\u201c\u4eca\u5929\uff0c\u6211\u5011\u63a8\u51fa\u4e86\u5e7e\u6b3e\u6fc0\u52d5\u4eba\u5fc3\u7684\u61c9\u7528\u65b0\u7522\u54c1\u958b\u767c\uff0c\u4ee5\u4fdd\u6301\u6211\u5011\u5728\u79fb\u52d5\u9818\u57df\u7684\u767c\u5c55\u52e2\u982d\u3002\u9019\u4e9b\u4e92\u88dc\u7684\u89e3\u6c7a\u65b9\u6848\u978f\u56fa\u4e86\u6211\u5011\u4e0d\u61c8\u5730\u5c08\u6ce8\u65bc\u5e6b\u52a9\u54c1\u724c\u4ee5\u6709\u8da3\u3001\u5275\u65b0\u7684\u65b9\u5f0f\u8868\u9054\u81ea\u5df1\uff0c\u540c\u6642\u5f9e\u4e0d\u5ffd\u8996\u5f71\u97ff\u5e95\u7dda\u7684\u610f\u7fa9\u3002\u6211\u5011\u6700\u8fd1\u53d6\u5f97\u7684\u9032\u5c55\u4ee5\u6211\u5011\u5728\u6700\u65b0\u7684 <\/span><\/i>AppsFlyer \u7e3e\u6548\u6307\u6578<\/span><\/i>\uff0c\u9019\u662f\u4e00\u4efd\u884c\u696d\u9818\u5148\u7684\u5831\u544a\uff0c\u5c0d\u79fb\u52d5\u548c\u61c9\u7528\u71df\u92b7\u9818\u57df\u9032\u884c\u4e86\u6700\u6df1\u5165\u7684\u4e86\u89e3\uff1a\u6211\u5011\u5728\u5168\u7403 iOS \u548c Android \u4e0a\u7684\u61c9\u7528\u8cfc\u8cb7\u548c\u7559\u5b58\u65b9\u9762\u6392\u540d\u524d\u56db\u3002\u201d<\/span><\/i><\/p><\/blockquote>\n

Snap \u7684\u65b0\u767c\u5c55\u96c6\u4e2d\u5728\u5169\u5927\u652f\u67f1\u4e0a\uff1a\u5c07\u5176\u4ed6\u61c9\u7528\u7a0b\u5e8f\u7684\u7cbe\u83ef\u878d\u5165\u5176\u4e2d <\/span>Snapchat<\/span><\/a> \u4e26\u5e36\u4f86\u6700\u597d\u7684 <\/span>Snapchat<\/span><\/a> \u5230\u5176\u4ed6\u61c9\u7528\u7a0b\u5e8f\u3002 Creative Kit \u5141\u8a31\u61c9\u7528\u7a0b\u5e8f\u958b\u767c\u4eba\u54e1\u5c07 Snap \u96c6\u6210\u5230\u4ed6\u5011\u7684\u61c9\u7528\u7a0b\u5e8f\u4e2d\uff0c\u53cd\u4e4b\u4ea6\u7136\u3002\u9019\u4e9b\u662f Snap \u65bc 2018 \u5e74\u5ba3\u5e03\u7684 Snap Kit \u5e73\u53f0\u7684\u4e00\u90e8\u5206\u3002<\/span><\/p>\n

\u901a\u904e\u9019\u6a23\u505a\uff0cSnap \u53ef\u4ee5\u8207\u5e74\u8f15\u53d7\u773e\u9032\u884c\u66f4\u591a\u4e92\u52d5\uff0c\u4ed6\u5011\u9084\u53ef\u4ee5\u901a\u904e\u5176\u4ed6\u61c9\u7528\u7a0b\u5e8f\u63a5\u89f8\u6f5b\u5728\u53d7\u773e\u3002\u8a72\u5e73\u53f0\u7684\u65b0\u589e\u529f\u80fd\u5074\u91cd\u65bc\u8de8\u5e73\u53f0\u7684\u4fc3\u92b7\u5167\u5bb9 <\/span>\u6298\u65b7<\/span><\/a>.\u6574\u500b\u61c9\u7528\u7a0b\u5e8f\u4e2d\u90fd\u6709\u65b0\u7684 AR \u4fc3\u92b7\u9078\u9805\uff0c\u61c9\u7528\u7a0b\u5e8f\u71df\u92b7\u4eba\u54e1\u53ef\u4ee5\u5728\u5ee3\u544a\u5b9a\u4f4d\u65b9\u9762\u9078\u64c7\u66f4\u591a\u76ee\u6a19\u3002\u4f8b\u5982\uff0c\u7576\u6d89\u53ca\u5230 Snap \u4e0a\u7684 AR \u6d3b\u52d5\u6642\uff0c\u61c9\u7528\u71df\u92b7\u4eba\u54e1\u53ef\u4ee5\u9078\u64c7\u61c9\u7528\u5b89\u88dd\u4f5c\u70ba\u4e3b\u8981\u76ee\u6a19\u3002\u71df\u92b7\u4eba\u54e1\u53ea\u9700\u8f38\u5165\u4ed6\u5011\u7684\u898f\u683c\uff0cSnap \u7684\u7cfb\u7d71\u5c31\u6703\u5b8c\u6210\u6240\u6709\u7e41\u91cd\u7684\u5de5\u4f5c\u3002<\/span><\/p>\n

\u65b0\u7684 App Conversions \u5ee3\u544a\u76ee\u6a19\u4e5f\u5c07\u6709\u52a9\u65bc\u63d0\u9ad8\u8de8\u61c9\u7528\u7684\u53c3\u8207\u5ea6\u3002\u9019\u5c31\u662f Snap \u4e0d\u5f97\u4e0d\u8aaa\u7684\uff1a<\/span><\/p>\n

\u201c\u5728\u9019\u500b\u5c08\u9580\u7684\u5ee3\u544a\u7cfb\u5217\u6d41\u7a0b\u4e2d\uff0c\u60a8\u6703\u767c\u73fe\u4e00\u7a2e\u6539\u9032\u7684\u6df1\u5ea6\u93c8\u63a5\u5ee3\u544a\u683c\u5f0f\u4ee5\u5438\u5f15\u66f4\u591a\u7684\u53c3\u8207\u5ea6\u3001\u6839\u64da\u4ed6\u5011\u5728\u61c9\u7528\u5167\u63a1\u53d6\u7684\u4e0d\u540c\u64cd\u4f5c\u5275\u5efa\u81ea\u5b9a\u7fa9\u53d7\u773e\u7684\u80fd\u529b\uff0c\u4ee5\u53ca\u65b0\u7684\u57fa\u65bc\u76ee\u6a19\u7684\u51fa\u50f9\u9078\u9805\uff0c\u4ee5\u4fbf\u60a8\u53ef\u4ee5\u512a\u5316\u91cd\u8907\u64cd\u4f5c\uff0c\u4f8b\u5982\u6253\u958b\u548c\u8cfc\u8cb7\uff08\u4e26\u53d7 MMP \u652f\u6301\uff09\u3002\u201d<\/span><\/i><\/p><\/blockquote>\n

\u9664\u4e86\u9019\u4e9b\uff0c <\/span>Snapchat<\/span><\/a> \u9084\u70ba\u6574\u500b\u61c9\u7528\u7a0b\u5e8f\u7684\u5ee3\u544a\u7cfb\u5217\u5be6\u65bd\u6700\u4f4e ROAS \u51fa\u50f9\uff0c\u5ee3\u544a\u5546\u53ef\u4ee5\u4f7f\u7528\u5b83\u4f86\u5fae\u8abf\u5ee3\u544a\u7cfb\u5217\u7684\u652f\u51fa\u76ee\u6a19\u3002\u00a0<\/span><\/p>\n

\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/b><\/h3>\n

\u71df\u92b7\u4eba\u54e1\u6709\u66f4\u591a\u65b9\u6cd5\u4f86\u512a\u5316\u4ed6\u5011\u7684\u6d3b\u52d5 <\/span>Snapchat<\/span><\/a>\uff0c\u9019\u662f\u4e00\u500b\u53ef\u4ee5\u7528\u4f86\u806f\u7e6b\u7684\u6709\u6548\u5e73\u53f0 <\/span>\u5e74\u8f15\u89c0\u773e<\/span><\/a>.\u9019\u4e9b\u65b0\u7684\u767c\u5c55\u4e5f\u53ef\u4ee5\u70ba\u8de8\u5e73\u53f0\u7684\u5ee3\u544a\u63d0\u4f9b\u65b0\u7684\u6a5f\u6703\uff0c\u53ef\u4ee5\u8207\u9023\u63a5\u7684\u61c9\u7528\u7a0b\u5e8f\u4ea4\u53c9\u93c8\u63a5\u3002\u00a0<\/span><\/p>\n

\u8cc7\u6599\u4f86\u6e90\uff1a https:\/\/business.twitter.com\/en\/blog\/must-have-twitter-lists.html<\/a><\/b><\/p>\n

https:\/\/forbusiness.snapchat.com\/blog\/momentum-for-mobile-apps<\/span><\/a><\/p>\n

https:\/\/kit.snapchat.com\/docs\/creative-kit?_ga=2.192005228.732789095.1605720231-353291001.1466537982<\/span><\/a>\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"

On 20 November 2020, Snapchat released a new range of ad options for marketers to utilize on the app. These new developments allow for other apps to connect with audiences on Snapchat by linking their own apps with Snap.\u00a0 In comes Snap\u2019s Creative Kit, the platform\u2019s new tool for more interactive sharing.\u00a0 This is what […]<\/p>\n","protected":false},"author":2,"featured_media":6918,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_beehiiv_send_to_newsletter":false,"_beehiiv_send_to_newsletter_date":"","_beehiiv_send_to_newsletter_snippet":false,"_beehiiv_post_template_id":"","_beehiiv_post_id":"","_beehiiv_scheduled_at":"","_beehiiv_newsletter_error":"","_beehiiv_newsletter_error_type":"","footnotes":""},"categories":[32,315,37,316,6],"tags":[39,1102,1101],"class_list":["post-6545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-snapchat-zh-hant","category-social-media-marketing","category-social-media-","tag-snapchat","tag-snapchat-creative-kit","tag-snapchat-marketing"],"yoast_head":"\n\u00a0New App Promotions for Snapchat - 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