{"id":6409,"date":"2020-11-12T13:09:04","date_gmt":"2020-11-12T05:09:04","guid":{"rendered":"https:\/\/social-stand.com\/?p=6409"},"modified":"2021-01-21T13:09:41","modified_gmt":"2021-01-21T05:09:41","slug":"as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/","title":{"rendered":"\u6b63\u5982 Facebook \u6240\u8aaa\uff1a\u95dc\u65bc COVID-19 \u5c0d\u4e2d\u5c0f\u4f01\u696d\u5f71\u97ff\u7684\u65b0\u898b\u89e3"},"content":{"rendered":"

2020 \u5e74 11 \u6708 12 \u65e5\uff0c <\/span>Facebook<\/span><\/a> \u767c\u5e03\u4e86\u5176\u7b2c\u4e94\u7248 <\/span>\u5168\u7403\u5c0f\u4f01\u696d\u72c0\u6cc1\u5831\u544a<\/span><\/a>.\u8a72\u5831\u544a\u4ed4\u7d30\u7814\u7a76\u4e86\u6700\u5c0f\u7684\u4f01\u696d\u5982\u4f55\u9762\u5c0d\u51a0\u72c0\u75c5\u6bd2\u5927\u6d41\u884c\u5e36\u4f86\u7684\u6311\u6230\u3002\u8981\u6df1\u5165\u5206\u6790\uff0c <\/span>Facebook<\/span><\/a> \u8abf\u67e5\u4e86\u4f86\u81ea 50 \u500b\u4e0d\u540c\u570b\u5bb6\u7684 25,000 \u591a\u540d\u5c0f\u4f01\u696d\u9818\u8896\uff0c\u4ed6\u5011\u8207\u7d93\u6fdf\u5408\u4f5c\u8207\u767c\u5c55\u7d44\u7e54\u5408\u4f5c\u3002\u00a0<\/span><\/p>\n

\"\"
Facebook<\/figcaption><\/figure>\n

\u6839\u64da\u8a72\u5831\u544a\uff0c\u8207\u6709\u54e1\u5de5\u7684\u5c0f\u578b\u4f01\u696d\u76f8\u6bd4\uff0c\u201c\u5fae\u578b\u4f01\u696d\u201d\u6216\u7531\u201c\u500b\u9ad4\u4f01\u696d\u5bb6\u201d\u7d93\u71df\u7684\u4f01\u696d\u66f4\u6709\u53ef\u80fd\u51fa\u73fe\u92b7\u552e\u984d\u4e0b\u964d\u6216\u5012\u9589\u7684\u60c5\u6cc1\u3002 Facebook \u9084\u767c\u73fe\uff0c49% \u7684\u5fae\u578b\u4f01\u696d\u7531\u5973\u6027\u7d93\u71df\uff0c\u800c\u64c1\u6709 10 \u540d\u6216\u66f4\u591a\u54e1\u5de5\u7684\u4f01\u696d\u70ba 26%\u3002\u00a0<\/span><\/p>\n

\u9019\u662f\u4ec0\u9ebc <\/span>Facebook<\/span><\/a> \u4e0d\u5f97\u4e0d\u8aaa\uff1a<\/span><\/p>\n

\u201c\u7e3d\u9ad4\u800c\u8a00\uff0c\u4e2d\u5c0f\u4f01\u696d\u7e7c\u7e8c\u9762\u81e8\u9700\u6c42\u6e1b\u5c11\u548c\u92b7\u552e\u6a5f\u6703\u6709\u9650\u7684\u74b0\u5883\u3002\u8207 2019 \u5e74\u540c\u671f\u7684 30 \u5929\u76f8\u6bd4\uff0c56% \u7684\u904b\u71df\u4e2d\u5c0f\u578b\u4f01\u696d 9 \u6708\u4efd\u7684\u92b7\u552e\u984d\u6709\u6240\u4e0b\u964d\u3002\u201d<\/span><\/i><\/p><\/blockquote>\n

\u60a8\u53ef\u4ee5\u95b1\u8b80\u5b8c\u6574\u7684\u5831\u544a <\/span>\u9019\u88e1\u3002<\/span><\/a><\/p>\n

\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/b><\/p>\n

\u901a\u904e\u5206\u6790\u5831\u544a\uff0c\u54c1\u724c\u548c\u71df\u92b7\u4eba\u54e1\u53ef\u4ee5\u5206\u6790\u4e26\u96a8\u6642\u4e86\u89e3\u5168\u7403\u4e2d\u5c0f\u4f01\u696d\u767c\u751f\u7684\u4e8b\u60c5\uff0c\u4ed6\u5011\u53ef\u4ee5 <\/span>\u8a08\u5283\u4ed6\u5011\u7684\u4e0b\u4e00\u6b65\u884c\u52d5<\/span><\/a> \u95dc\u65bc\u5404\u81ea\u7684\u696d\u52d9\u3002<\/span><\/p>\n

\u8cc7\u6599\u4f86\u6e90\uff1a https:\/\/business.twitter.com\/en\/blog\/must-have-twitter-lists.html<\/a><\/b><\/p>\n

https:\/\/dataforgood.fb.com\/wp-content\/uploads\/2020\/11\/State-of-Small-Business-Wave-V-Report.pdf<\/span><\/a>\u00a0<\/span><\/p>\n

https:\/\/about.fb.com\/news\/2020\/11\/new-report-shows-covid-19-has-had-a-greater-impact-on-smaller-businesses\/<\/span><\/a>\u00a0<\/span><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

On 12 November 2020, Facebook released the fifth edition of its Global State of Small Business Report. The report takes a closer look at how the smallest businesses are facing the challenges brought about by the coronavirus pandemic. To get an in-depth analysis, Facebook surveyed over 25,000 small business leaders from 50 different countries, and […]<\/p>\n","protected":false},"author":2,"featured_media":7152,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[32,315,5,316,6],"tags":[1066,16,10,1067,628,931],"class_list":["post-6409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-facebook","category-social-media-marketing","category-social-media-","tag-covid-impact","tag-covid-19","tag-facebook","tag-marketing-during-covid","tag-pandemic","tag-smbs"],"yoast_head":"\nAs Told By Facebook: New Insights into COVID-19 Impact on SMBs - Social Stand<\/title>\n<meta name=\"description\" content=\"On 12 November 2020, Facebook released the fifth edition of its Global State of Small Business Report. The report takes a closer look at how the smallest\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"As Told By Facebook: New Insights into COVID-19 Impact on SMBs - Social Stand\" \/>\n<meta property=\"og:description\" content=\"On 12 November 2020, Facebook released the fifth edition of its Global State of Small Business Report. The report takes a closer look at how the smallest\" \/>\n<meta property=\"og:url\" content=\"https:\/\/social-stand.com\/zh\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/\" \/>\n<meta property=\"og:site_name\" content=\"Social Stand\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-12T05:09:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-21T05:09:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/11\/SSB2011-032_As_Told_By_Facebook_New_Insights_into_COVID-19_Impact_on_SMBs.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bernie@social-stand.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bernie@social-stand.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u8a08\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u5206\u9418\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u6b63\u5982 Facebook \u6240\u8aaa\uff1a\u95dc\u65bc COVID-19 \u5c0d\u4e2d\u5c0f\u4f01\u696d\u5f71\u97ff\u7684\u65b0\u898b\u89e3 - \u793e\u6703\u7acb\u5834","description":"2020 \u5e74 11 \u6708 12 \u65e5\uff0cFacebook \u767c\u5e03\u4e86\u7b2c\u4e94\u7248\u300a\u5168\u7403\u5c0f\u4f01\u696d\u72c0\u6cc1\u5831\u544a\u300b\u3002\u8a72\u5831\u544a\u4ed4\u7d30\u7814\u7a76\u4e86\u6700\u5c0f\u7684","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/social-stand.com\/zh\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/","og_locale":"zh_HK","og_type":"article","og_title":"As Told By Facebook: New Insights into COVID-19 Impact on SMBs - Social Stand","og_description":"On 12 November 2020, Facebook released the fifth edition of its Global State of Small Business Report. The report takes a closer look at how the smallest","og_url":"https:\/\/social-stand.com\/zh\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/","og_site_name":"Social Stand","article_published_time":"2020-11-12T05:09:04+00:00","article_modified_time":"2021-01-21T05:09:41+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/11\/SSB2011-032_As_Told_By_Facebook_New_Insights_into_COVID-19_Impact_on_SMBs.jpg","type":"image\/jpeg"}],"author":"Bernie@social-stand.com","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"Bernie@social-stand.com","\u9810\u8a08\u95b1\u8b80\u6642\u9593":"1 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/#article","isPartOf":{"@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/"},"author":{"name":"Bernie@social-stand.com","@id":"https:\/\/social-stand.com\/zh\/#\/schema\/person\/9a27e16071ef5a843f48207e85ab05e1"},"headline":"As Told By Facebook: New Insights into COVID-19 Impact on SMBs","datePublished":"2020-11-12T05:09:04+00:00","dateModified":"2021-01-21T05:09:41+00:00","mainEntityOfPage":{"@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/"},"wordCount":229,"publisher":{"@id":"https:\/\/social-stand.com\/zh\/#organization"},"image":{"@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/#primaryimage"},"thumbnailUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/11\/SSB2011-032_As_Told_By_Facebook_New_Insights_into_COVID-19_Impact_on_SMBs.jpg","keywords":["COVID Impact","COVID-19","Facebook","Marketing During COVID","Pandemic","SMBs"],"articleSection":["Content-Marketing","Digital Marketing","Facebook","Social Media Marketing","Social-Media \u793e\u4ea4\u5a92\u9ad4"],"inLanguage":"zh-HK"},{"@type":"WebPage","@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/","url":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/","name":"\u6b63\u5982 Facebook \u6240\u8aaa\uff1a\u95dc\u65bc COVID-19 \u5c0d\u4e2d\u5c0f\u4f01\u696d\u5f71\u97ff\u7684\u65b0\u898b\u89e3 - \u793e\u6703\u7acb\u5834","isPartOf":{"@id":"https:\/\/social-stand.com\/zh\/#website"},"primaryImageOfPage":{"@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/#primaryimage"},"image":{"@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/#primaryimage"},"thumbnailUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/11\/SSB2011-032_As_Told_By_Facebook_New_Insights_into_COVID-19_Impact_on_SMBs.jpg","datePublished":"2020-11-12T05:09:04+00:00","dateModified":"2021-01-21T05:09:41+00:00","description":"2020 \u5e74 11 \u6708 12 \u65e5\uff0cFacebook \u767c\u5e03\u4e86\u7b2c\u4e94\u7248\u300a\u5168\u7403\u5c0f\u4f01\u696d\u72c0\u6cc1\u5831\u544a\u300b\u3002\u8a72\u5831\u544a\u4ed4\u7d30\u7814\u7a76\u4e86\u6700\u5c0f\u7684","breadcrumb":{"@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/#breadcrumb"},"inLanguage":"zh-HK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/"]}]},{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/#primaryimage","url":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/11\/SSB2011-032_As_Told_By_Facebook_New_Insights_into_COVID-19_Impact_on_SMBs.jpg","contentUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/11\/SSB2011-032_As_Told_By_Facebook_New_Insights_into_COVID-19_Impact_on_SMBs.jpg","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/social-stand.com\/as-told-by-facebook-new-insights-into-covid-19-impact-on-smbs\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/social-stand.com\/"},{"@type":"ListItem","position":2,"name":"As Told By Facebook: New Insights into COVID-19 Impact on SMBs"}]},{"@type":"WebSite","@id":"https:\/\/social-stand.com\/zh\/#website","url":"https:\/\/social-stand.com\/zh\/","name":"\u793e\u6703\u7acb\u5834","description":"\u793e\u4ea4\u5a92\u9ad4\u4ee3\u7406","publisher":{"@id":"https:\/\/social-stand.com\/zh\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/social-stand.com\/zh\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-HK"},{"@type":"Organization","@id":"https:\/\/social-stand.com\/zh\/#organization","name":"\u793e\u6703\u7acb\u5834","url":"https:\/\/social-stand.com\/zh\/","logo":{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/social-stand.com\/zh\/#\/schema\/logo\/image\/","url":"https:\/\/social-stand.com\/wp-content\/uploads\/2017\/08\/touch-logo-social-stand.png","contentUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2017\/08\/touch-logo-social-stand.png","width":152,"height":152,"caption":"Social Stand"},"image":{"@id":"https:\/\/social-stand.com\/zh\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/social-stand.com\/zh\/#\/schema\/person\/9a27e16071ef5a843f48207e85ab05e1","name":"Bernie@social-stand.com","image":{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/secure.gravatar.com\/avatar\/ca821d40210fe9d0b7643f6cd427d32502b7eb188e8c33ae9fb10f45d77a145b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ca821d40210fe9d0b7643f6cd427d32502b7eb188e8c33ae9fb10f45d77a145b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ca821d40210fe9d0b7643f6cd427d32502b7eb188e8c33ae9fb10f45d77a145b?s=96&d=mm&r=g","caption":"Bernie@social-stand.com"},"url":"https:\/\/social-stand.com\/zh\/author\/berniesocial-stand-com\/"}]}},"_links":{"self":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/posts\/6409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/comments?post=6409"}],"version-history":[{"count":0,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/posts\/6409\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/media\/7152"}],"wp:attachment":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/media?parent=6409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/categories?post=6409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/tags?post=6409"}],"curies":[{"name":"\u53ef\u6fd5\u6027\u7c89\u5291","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}